U-Vratislav Holub Ukuthandwa kwamapulatifomu okusakaza kukhule kakhulu eminyakeni yamuva. Ngakho-ke akumangazi ukuthi i-Apple nayo ingene kulesi sigaba futhi, ngaphezu kwenkonzo yendabuko ye-Apple Music yokusakaza umculo, yaqhamuka nenye indlela yayo yeNetflix ethandwayo ngendlela ye- TV+. Kodwa-ke, inkampani yeCupertino ikhethe indlela ehluke kancane kulokhu. Esikhundleni sokuzama ukuqhamuka nemodeli efanayo nezinye izinkundla zokusakaza ezithembele kuyo, i-Apple yanquma ukungena endlini ngokuphelele. Nakuba ungathola inqwaba yamafilimu nochungechunge ku-Netflix noma ku-HBO Max, ngaphakathi TV+ uzothola amafilimu oqobo ongeke uwathole kwenye indawo.
Ngalesi sizathu, ukunikezwa kweplatifomu ye-apula kunqunyelwe kakhulu. Mayelana nekhwalithi, nokho, i-Apple iphezulu - ngenani lezinhlelo zayo iwine umklomelo obaluleke kakhulu ongama-Oscars, noma uchungechunge oluhle kakhulu lwe-Ted Lasso nakho okufanele kukhulunywe ngakho. Ngokuqinisekile ayinayo ikhwalithi. Nokho, ngokwenani lababhalisile, kusemuva kakhulu emqhudelwaneni wayo. Ngakho-ke kungathiwa inkampani isawufuna umsebenzi wayo. Futhi ngokubukeka kwayo, cishe sesiyazi ukuthi i-Apple ifuna ukuthatha luphi uhlangothi.
Kungaba njalo okuthakaselayo
Adam Kos I-TV+ njengenkundla yezemidlalo ephambili
Njengoba sishilo ngenhla, okuqukethwe kwasekuqaleni kukulindile ngaphakathi kweplathifomu yama-apula. Yize i-Apple ingaziqhenya ngekhwalithi yayo ephezulu, inkampani ethole ngayo imiklomelo eminingi ehlonishwayo, lesi ngesinye sezizathu ezenza abanye abalandeli bakhethe ukubhalisela izinsizakalo ezincintisanayo - ngamafuphi, amafilimu amadala naziwayo nochungechunge. ziyisihluthulelo kubo, i-Apple engakwazi ukukunikeza. Kodwa-ke, umdondoshiya weCupertino waqala ukungena emkhakheni wezemidlalo ngaphambilini, waqala ngokuthola amalungelo okusakaza ukusakazwa kwezemidlalo emqhudelwaneni kazwelonke we-baseball waseMelika. Nokho, inkampani ayigcini lapho. Akuzange kuthathe isikhathi eside ngaphambi kokuthi ibhola elithandwayo (laseYurophu) elisesimweni seligi ephakeme kakhulu yaseCanada-American MSL libhekise amabombo ku- TV+.
Ngokusemthethweni, ngaphakathi kwe- TV+, akulindelwe kuphela amafilimu nochungechunge lwangempela, kodwa futhi nomthwalo obalulekile wezemidlalo. Ngaphezu kwalokho, uma sibheka ukuvuza okutholakalayo kanye nokuqagela, khona-ke kubukeka sengathi kuningi okufanele sikubheke ngabomvu. I-Apple njengamanje icubungula ukwanda okubalulekile kohlangothi lwezemidlalo lwesikhulumi sayo. Umdlalo ubandakanya ukuthengwa kwamalungelo eChampions League, Premier League, NBA basketball nokunye okunjalo. Ngokusho kwalokho, kubukeka sengathi i-Apple inokuqina okuqinile.
Kungaba njalo okuthakaselayo
Njengoba sishilo ngenhla, abantu abaningi bakhetha izinsizakalo zokusakaza ezaziwayo ngenxa yezithombe ezindala. Futhi kungenxa yalokhu lapho i-Apple ingekho sesimweni esihle impela. Ngenxa yalesi sizathu, kunengqondo kakhulu ukugxila kwezemidlalo. Ezemidlalo zinyakazisa umhlaba wonke. Ngaphezu kwalokho, inkampani yeCupertino inokuqina okuqinile. Uma futhi ikwazi ukuthola imiqhudelwano yomhlaba edume kakhulu noma iChampions League eshiwo ngenhla ku- TV+, izobe izozuza indawo engenakuqhathaniswa njengenkundla yezemidlalo ephambili engeke ibe namncintiswano nhlobo emkhakheni wayo. Azikho izinsiza eziningi ezinjalo zomhlaba. Uma inkampani enobukhulu obufana ne-Apple ikumboza konke, khona-ke abalandeli bezemidlalo emhlabeni jikelele bangaba sematheni. Bazoba nensizakalo eqinisekisiwe nehlonishwayo ezandleni zabo, lapho imidlalo ejabulisa kakhulu izobe ibalindile. Kungalokhu lapho ikusasa le- TV+ kanjalo lingase libe khona.
