Amaya Toman I-April Fool's Day iphinde ibe isikhumbuzo sokusungulwa kwe-Apple. Kulo nyaka, igubha iminyaka engamashumi amane nambili ikhona, igcwele izikhathi ezimbalwa ezibalulekile. Ake sikhumbule ezinye zazo ekubuyekezweni konyaka.
Ukuzalwa
Cishe wonke umuntu uyazi ukuthi inkampani yanamuhla eyisakhiwo sodumo yakwa-Apple yazalelwa egaraji labazali bokutholwa bakaSteve Jobs, kodwa sisathanda ukuyikhumbula. Kodwa ubungane phakathi kukaSteve Jobs noWozniak budala kunenkampani yama-apula. “Saqala ukuhlangana ngisekolishi,” kukhumbula omunye wabasunguli, uSteve Wozniak, ngo-2007. “Kwakungu-1971 lapho omunye wabangani bami engitshela ukuthi kufanele ngihlangane noSteve Jobs ngoba uthanda izinto zikagesi kanye nemigilingwane. Wasethula kanjalo.'
Ukufika kwe-Apple I
Imisebenzi kanye ne-Wozniak ngokushesha baqala ukusebenza ngokujulile kukhompuyutha yokuqala esemthethweni ye-Apple. I-Apple engayithengisa ngo-$666,66 (eyayingahlangene nhlobo nezinkolelo zanoma yimuphi wabasunguli be-Apple), futhi namuhla ilanda amakhulu ezinkulungwane zamaRandi ezingosini zendali.
I-Apple II - engcono nakakhulu, yomuntu siqu nakakhulu
Ngemva konyaka umzamo wokuqala nge-Apple ngathola imodeli entsha ebizwa ngokuthi Apple II. Emzamweni wayo wokuletha abasebenzisi ikhompuyutha yomuntu siqu ngomqondo oyiqiniso wegama, inkampani yama-apula ibe yimpumelelo kancane kulokhu, futhi i-Apple II ithole indlela yayo ezindlini nasemahhovisi amaningi.
I-apula ngokumelene ne-apula
U-Apple naye wangena emlandweni ngecala elithakazelisayo ... Apple. I-Apple Corps., inkampani yokuqopha eyasungulwa ngamalungu e-Beatles edumile, isinesikhathi eside kune-Apple "computer", futhi lapho inkampani ye-Cupertino ifuna ukungena emanzini ebhizinisi le-multimedia, i-Apple yesibili ayizange ithande. kakhulu - kodwa ingxabano yaphela ngemva kweminyaka .
Amasheya, amasheya, amasheya
I-Apple yaphuma esidlangalaleni ngoDisemba 12, 1980. Ungaqagela ukuthi yayiyini inani lesabelo sayo ngaleso sikhathi? Kwakuyi-$22 eshisiwe.
Sala kahle, Steve
Ngo-1981, umsunguli we-Apple uSteve Wozniak wasinda engozini yendiza aphunyuka kuyo elimele kabi. Lokhu kuqala kwamphoqa ukuba athathe ikhefu lesikhashana lezempilo, lapho abuya khona, kodwa ngo-1985 washiya inkampani yama-apula unomphela.
UJohn Sculley uyayazi indlela yakhe yokuzungeza isigqoko
UJohn Sculley wahlubuka ku-Apple esuka kwaPepsiCo. Lapho eqala naye ngo-1983, wayebiza amaRandi ayizigidi ezingu-800. Ngesikhathi ehamba eminyakeni eyishumi kamuva, inani lenkampani yama-apula lase likhuphuke lafinyelela ku-$8 billion. USculley ukhangwe u-Apple akekho omunye ngaphandle kukaSteve Jobs, owabe esembuza umbuzo osikisela ukuthi ufuna ukuthengisa amanzi ahlanzekile aze afe, noma kunalokho aguqule umhlaba.
Igalari yezithombe
Sawubona, Mac!
Isikwele, esimhlophe, sihlangene, kulula ukusisebenzisa, siguquguqukayo - futhi esibonakalayo somsebenzisi esibonakalayo. Kwakuyi-Apple Macintosh yokuqala enjalo. Kubasebenzisi kwakusho ukuphela kokuxhumana ngemiyalo, ngoba i-Apple yaletha amakhompyutha eduze nakakhulu kubasebenzisi. Isimo esicacile sokuwina-win.
1984
XVIII I-Super Bowl. I-Macintosh ezayo. Futhi indawo yokukhangisa ye-Orwellian "1984", ngaleso sikhathi eyathatha umoya kubo bobabili abantu abavamile nabaqeqeshiwe, futhi kuze kube namuhla ifanelwe ngokufanelekile indawo ezincwadini zokukhangisa nokudala ukumaketha.
Sala kahle, Steve
Nakuba uSteve Jobs ayenomthwalo wemfanelo wokufika kukaJohn Sculley e-Apple, laba bantu ababili abazange bahlangane kahle. Lesi simo sifinyelele umvuthwandaba ngo-1985 ngokushiya kukaSteve Jobs owabe esesungula inkampani yakhe i-NEXT.
Icala leMicrosoft
Phakathi nokuba khona kwayo, i-Apple ibhekane namacala angenangqondo avela emaqenjini ahlukahlukene, kodwa kulokhu bekuyicala elibhekene neMicrosoft uqobo ngasohlangothini lwenkampani yama-apula. Kuyo, u-Apple wathi uhlelo olusanda kukhululwa lweWindows lwalufana ngokusolisayo nesixhumi esibonakalayo se-Macintosh.
I-Powerbook iyeza
Ku-Apple, kwakuyisinyathelo kuphela ukusuka kukhompuyutha yomuntu siqu ukuya kukhompuyutha ephathekayo. Ifike ngesimo se-Powerbook, ikhompyutha enamandla ngokumangalisayo futhi ngaphezu kwayo yonke ikhompyutha ephathekayo ngokwezindinganiso zesikhathi sayo. Umugqa womkhiqizo kamuva wathathelwa indawo yiMacBooks.
https://www.youtube.com/watch?v=U1hyA07V5lQ
Newton entendeni yesandla sakho
Kudala, kudala ngaphambi kokuthi izandla zabasebenzisi zingene ku-iPhone, u-Apple wakhipha i-PDA elawulwa ngestylus ebizwa ngokuthi i-Newton MessagePad. Nge-stylus kuphela. I-stylus uSteve Jobs athi kamuva akekho owayeyidinga.
Lapho i-Apple ithenga okuthile…
Ngemva kokuhamba kukaSteve Jobs, inkampani yama-apula ayizange yenze kahle kakhulu. Isikhathi eside izama ngenkani ukusebenza ngaphandle komsunguli wayo onothando, kodwa engxenyeni yesibili yeminyaka yamashumi ayisishiyagalolunye imamukela ngentshiseko ukuthi ibuyele ezinhlwini zayo - kanye nenkampani yakhe i-NeXT.
iMac ngombala
U-Apple kancane kancane waba yingcweti ekukhiqizeni amakhompyutha wonke umuntu ayewafuna emadeskini abo. Ekupheleni kweminyaka yamashumi ayisishiyagalolunye, ikhiphe umugqa womkhiqizo wama-iMac amasha wonke ngemibala ekhangayo. Ngakho ikhompuyutha enombala ene-apula elunyiwe yaba isisetshenziswa semfashini esiwubukhazikhazi ngasikhathi sinye.
Imisebenzi ibuye ilawule
Naphezu kwezinkulumo ezithile ze-idiosyncratic, uSteve Jobs wayehlale ehlonishwa kakhulu esikhundleni sakhe sobuholi. Uphinde wathatha izintambo ngokusemthethweni e-Apple ngo-2000. Ngemva kweminyaka, i-Apple yayibuyela ekuveleni.
I-Apple Stores yokuqala
Ngo-2001, i-Apple yembula izinhlelo zayo ezinhle zokuvula izitolo zemikhiqizo ezingamashumi amabili nanhlanu. I-Apple Stores, nomqondo wayo oyinkimbinkimbi, ngokushesha yaba cishe izindawo zokukhulekela bonke abalandeli abashiseka ngokweqile be-apula elilunyiwe.
Izinkulungwane zezingoma ephaketheni lakho
Abadlali be-MP3 bebengezona izinguquko ngesikhathi sabo. Kodwa kwabe sekufika i-iPod. Wayengeyena umdlali wokuqala we-pocket player, kodwa ngokushesha waba yinganekwane. Idizayini eyingqayizivele, imisebenzi engcono nengcono ngemodeli ngayinye kanye nomkhankaso wokukhangisa oyinkimbinkimbi wenze umsebenzi wabo.
Yethula i-iTunes
Ngaleso sikhathi, cishe bambalwa abantu ababengakholelwa ukuthi inkathi yokuyenga izintombi eqoqweni lama-CD yayizophela ngelinye ilanga. I-iTunes iqale umkhuba wokuthenga okuqukethwe kwe-multimedia ngendlela yedijithali - kanye nokuguqulwa okukhandlayo kokuqukethwe kusuka kumidiya ebonakalayo kuya kufomu ebonakalayo.
Isifo sikaSteve Jobs
Ngo-2003, uSteve Jobs wathola ukuxilongwa okungenakuqhathaniswa - umdlavuza we-pancreatic. Ubambezele isimemezelo sayo esisemthethweni isikhathi eside, kanye nokuqalwa kokwelashwa kwendabuko kanye nekhefu lokuphoqeleka lokwelashwa. Walwa ngeyakhe inkani kwaze kwaba sekugcineni.
Inkulumo eyangena emlandweni
Unyaka ka-2005 kanye nenkulumo kaSteve Jobs esekelwe eStanford University. Ingabe kukhona okunye okudingeka kwengezwe? Okucashunwe kakhulu, okugqugquzelayo, okungokomfanekiso - lena kwakuyinkulumo yomsunguli we-Apple. Hlala ukulungele ukufunda izinto ezintsha ungacabangi ukuthi wazi konke.
Umsebenzi ohluke kancane ngezitoko
Ngaphandle kokumbalwa, ukuthenga amasheya e-Apple bekuhlale kunenzuzo. Kodwa-ke, ezinye izinsuku bezivuna kakhudlwana phela, i-Apple esebenzise ithuba lokungabi qotho kakhulu futhi yabuyisela emuva izinsuku zokwabiwa kwamasheya kwabanye abaphathi. USteve Jobs uxolisile ngaleli hlazo.
I-iPhone iyeza
Unyaka ka-2007. Unyaka obalulekile hhayi we-Apple kuphela, kodwa namakhasimende ayo, imakethe yamaselula kanye nenani lezinye izindawo. I-iPhone yashintsha indlela abantu abasebenzisa ngayo amafoni abo, indlela abasebenza ngayo kanye nendlela abadlala ngayo.
Kubantu besithathu
Cishe ngemva konyaka i-iPhone yokuqala ngqa ibone ukukhanya kosuku, i-Apple yethula isitolo esiku-inthanethi lapho abasebenzisi bengadawuniloda khona izinhlelo zokusebenza zezinkampani zangaphandle. Ezinyangeni ezimbili ngemuva kokwethulwa, i-App Store yaqopha ukulandwa okumangalisayo kwezigidi eziyi-100.
Ithemba ekwelapheni
Lapho ulwazi mayelana nokugula okungathi sína kukaSteve Jobs seluvela emphakathini, abantu abaningi baphazamiseka. Imisebenzi yenqaba ukwelashwa kwendabuko isikhathi eside, kodwa ekugcineni yanquma ukufakelwa isibindi eTennessee.
I-iPad iyeza
Amathebulethi ayekhona ngaphambi kwe-iPad. Kodwa ayikho ithebhulethi efana ne-iPad. Ngo-2010, uguquko olungalindelekile lweza kanye ne-iPad, okuholele ekuthengisweni kwamathebulethi e-apula nokunye okubalulekile emlandweni wenkampani yama-apula.
Izimo zokusebenza eFoxconn
Kanjalo, i-Apple inomthelela omuhle kakhulu futhi izakhiwo zayo zamahhovisi zibukeka njengendawo abasebenzi abangase bangafuni nokubuyela kuyo ekhaya. Kepha amaketanga okunikezwa kwe-Apple mabi kakhulu. Lapho uchungechunge lokuzibulala kwezisebenzi kwenzeka eFoxconn yaseChina, kwafaka ukukhanya okubi ku-Apple.
Ikhefu likaSteve
USteve Jobs ubethembekile ku-Apple isikhathi esiningi sokuba khona kwayo futhi akazange ayishiye - ngaphandle kokubili. Esokuqala sasihlobene nokufika kukaJohn Sculley, okwesibili kwabangelwa ukugula kukaJobs. "Ngiyithanda kakhulu i-Apple futhi ngithemba ukuthi ngizobuya ngokushesha," kusho uJobs esitatimendeni sango-2011 esibhekise kubasebenzi.
Ukushintsha konogada
Nokho, esikhundleni sokubuya, izinkinga zempilo zaphoqa uSteve Jobs ukuba adedele izintambo zenkampani yama-apula. Imisebenzi yaqanjwa ngokuthi uTim Cook esikhundleni sakhe. "Bengihlale ngithi uma kwenzeka kuzoba nosuku lapho ngingeke ngisakwazi ukuphatha izibopho zami ku-Apple, ngizoba ngowokuqala ukukutshela," kubhala uJobs emlayezo obhekiswe kubasebenzi. "Ngebhadi selufikile lolosuku."
Sala kahle futhi ngiyabonga ngawo wonke ama-apula
Ngo-Okthoba 5, 2011, uSteve Jobs washona eneminyaka engu-56.
Kuze kufike esiphongweni
Iphezulu ohlwini lwezinkampani ezibaluleke kakhulu emhlabeni yayilawulwa yi-Exxon enkulu - kodwa kuze kube ngu-2011, lapho u-Apple ethatha isikhundla sobukhosi futhi engahlosile ukushiya izikhundla eziphezulu ngisho neminyaka elandelayo.
Izintela, izintela, izintela
Inkampani yama-apula ibhekane nezinsolo eziningi ngesikhathi ikhona - okuhlanganisa nezinsolo zokuthi igwema ngobuhlakani ukukhokha intela. Ngalokhu, i-Apple bekumele ivikele uTim Cook mathupha eWashington Congress. "Sikhokha zonke izintela okufanele sizikhokhe, idola ngalinye," kusho uCook.
U-Apple uthenga amaBeats
Ngo-May 2014, i-Apple yathenga i-Beats Electronics ngemali engaphezu kwezigidi eziyizinkulungwane ezingu-3 zamaRandi, phakathi kwezinye izinto, ama-headphone we-Beats athandwayo. Kodwa ayizange ime kuma-headphone, futhi singabona ithonya le-Beats ku-platform ye-Apple Music, isibonelo.
I-albhamu ye-U2 yamahhala
Ekupheleni kwengqungquthela ekwindla ka-2014, lapho i-Apple yethula i-iPhone 6 ne-iPhone 6 Plus emhlabeni, ibhendi yase-Ireland i-U2 nayo yadlala. Ngemuva komdlalo, ibhendi yamemezela kanye noTim Cook ukuthi i-albhamu yabo entsha izoba mahhala kuwo wonke umuntu. Ngaphezu kwesasasa, lesi simemezelo siphinde sabangela ubhadane lwemibuzo mayelana nemiyalelo yokuthi ungayifihla kanjani i-albhamu ku-iTunes.
Phumela phandle
Ngo-Okthoba 2014, i-CEO ye-Apple u-Tim Cook yamemezela ngokusemthethweni ukuthanda kwakhe ubungqingili emhlabeni. Ube yisikhulu esiphezulu ukuphumela obala.
I-Apple Watch iyeza
Ngo-2015, i-Apple yajoyina izinkampani ezifana ne-Samsung, Pebble noma i-Fitbit futhi yaphuma newashi layo elihlakaniphile elibizwa ngokuthi i-Apple Watch. Naphezu kokuphoxeka kokuqala, iwashi le-apula elihlakaniphile ekugcineni lizuze umusa wabasebenzisi.
Igalari yezithombe
I-Apple vs. Uhulumeni wase-US
Phakathi kwezinye izinto, i-2016 imakwe ngokudubula eSan Bernardino - ngoba u-Apple wenqaba ukulalela i-FBI futhi uvule i-iPhone yomunye wabahlaseli. I-FBI yagcina igqekeze ocingweni ngaphandle kosizo luka-Apple.
Sala kahle, Jack
Ukukhishwa kwe-iPhone 7 ne-iPhone 7 Plus futhi kuyingqophamlando ebalulekile emlandweni we-Apple. "Abayisikhombisa" balahla i-headphone jack endala, okwakuyinkinga engenakunqotshwa, engaxazululeki futhi engaqondakali engxenyeni yomphakathi. Enye ingxenye yomphakathi isiyinqobile le nkinga ngokunciphisa noma ukuthenga ama-AirPod.
Revolution X
Eminyakeni eyishumi ngemuva kokwethulwa kwe-iPhone yokuqala ngqa, i-Apple yaqhamuka nemodeli yokugubha usuku olwalulindelwe ngabomvu. I-iPhone X ilahle inkinobho yasekhaya eyisakhiwo sodumo futhi yeza nezinto eziningi ezintsha ngokuphelele, njenge-Face ID.
