UMikhal Marek Esikhathini esedlule i-Apple ithembise u-$100 wezigidi kuphrojekthi ye-ConnectED, eyasungulwa nguMengameli waseMelika, uBarack Obama uqobo. Umgomo wale phrojekthi ukuthuthukisa isizinda sezobuchwepheshe semfundo ezikoleni zaseMelika, ngokuyinhloko ngokuqinisekisa i-inthanethi esheshayo nethembekile ye-broadband, okufanele ifinyelele ku-99% yazo zonke izikole zaseMelika njengengxenye yephrojekthi. I-Apple ayizange ivumele isithembiso sayo sangaphambilini sibaleke, futhi inkampani ishicilele imininingwane enemininingwane kuwebhusayithi mayelana nendlela yemali enikeziwe. Abasuka eCupertino bazobhekisa amabombo ezikoleni eziyi-114 ezisabalele ezifundazweni ezingama-29.
Umfundi ngamunye esikoleni obambe iqhaza kulo msebenzi uzothola i-iPad yakhe, kanti othisha nabanye abasebenzi bazothola iMacBook kanye ne-Apple TV, abazokwazi ukuyisebenzisa njengengxenye yokufundisa esikoleni, ngokwesibonelo, ukwenza iphrojekthi ngaphandle kwentambo. izinto zokufundisa. I-Apple yengeza okulandelayo ezinhlelweni zayo: “Ukuntuleka kokufinyelela kwezobuchwepheshe nolwazi kubeka yonke imiphakathi nezigaba zabafundi kusimo esingesihle. Sifuna ukubamba iqhaza ekuguquleni lesi simo."
I-Apple ichaze ukubamba iqhaza kwayo kule phrojekthi, eyethulwa yi-White House ngoFebhuwari, njengokuzibophezela okungakaze kubonwe futhi "isinyathelo sokuqala esibalulekile" sokuletha ubuchwepheshe besimanje. zonke amakilasi. Ngaphezu kwalokho, u-Tim Cook uthinte isihloko izolo ngesikhathi ekhuluma e-Alabama, lapho ememezele khona: "Imfundo iyilungelo eliyisisekelo kakhulu lomuntu."
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Njengengxenye yaleso sinyathelo sokuqala, i-Apple igxile ezikoleni ezingenawo amandla okuhlinzeka abafundi ngohlobo lobuchwepheshe abanye abafundi abangafinyelela kubo. Ezindaweni ezikhethwe i-Apple, abafundi abancishwe amathuba emphakathini bayafunda, ama-96% abo anelungelo lokudla mahhala noma okungenani athole uxhaso lwasemini. Le nkampani iphinde iphawule ukuthi u-92% wabafundi ezikoleni ezikhethwe yi-Apple ngamaHispanic, Black, Native American, Inuit kanye nama-Asian. "Naphezu kwezinselelo zomnotho, lezi zikole zihlanganyela intshiseko yokucabanga ukuthi hlobo luni lwempilo abafundi babo abangaba nalo ngobuchwepheshe be-Apple."
Kuhle ukuthi ku-Apple iphrojekthi ayisho ukuthi kungenzeka kuphela ukusabalalisa inqwaba yama-iPads namanye amadivayisi e-United States. E-Cupertino, kusobala ukuthi babezwana kahle ne-ConnectED, futhi ukubamba iqhaza kwe-Apple kufaka nethimba elikhethekile labaqeqeshi (Ithimba Lezemfundo le-Apple), elizobe liphethe ukuqeqesha othisha esikoleni ngasinye ukuze bakwazi ukuzuza okuningi. lobuchwepheshe obuzotholakala kubo. Ezinye izinkampani zobuchwepheshe zase-US zizojoyina iphrojekthi ye-ConnectED, okuhlanganisa imidondoshiya efana ne-Adobe, Microsoft, Verizon, AT&T kanye ne-Sprint.
Amaqabane avela kwa-Apple ngokuqinisekile awakwenzi mahhala, ngakho-ke imane ilawulwa ukukhushulwa kwe-Apple nguhulumeni uqobo. Kuyahlekisa impela, kepha kufanele kube indatshana ebungaza amandla okuthengisa akwa-Apple hhayi intshisekelo yabo yokuthuthukisa izimo ezikoleni. Nakuba ngingumlandeli we-Apple, ngezinye izikhathi angizange ngiwagubhe kakhulu ezihlokweni zami.
yini engalungile ngombuso (USA) weseka imfundo ngokubambisana nenkampani yasekhaya? ayikho indlela umbuso wake wathengisa ngayo yonke into ezweni lethu futhi manje yonke into ithengwa ezinkampanini zakwamanye amazwe. noma ngabe i-USA ithenga ama tablet njll., bazowathenga e-USA futhi iVAT izosala ekhaya.
Kwelakithi akukho okungesekwa yizinkampani zasekhaya ngoba azisekho.
Yebo, akukho lutho olungalungile lapho umbuso usekela inkampani yawo ... futhi ucabanga ukuthi inkampani enkulu njenge-Apple ingaba khona ezweni lakithi? Ngeke bavume ukuthi babone uNokia. Uma kungenjalo, ukukhokha izintela kwa-Apple akuyona ingxabano engcono kakhulu, ukube bekungeyona inkampani yaseMelika, bekuzomangalelwa umhlaba wonke ngokungakhokhi izintela. Njengoba ngibhale, ngiyayithanda imikhiqizo yabo, kodwa kuyangikhathaza ukuthi konke abakwenzayo bakwenzela inzuzo eyengeziwe, nakuba bekhuluma ngezwe elingcono ngemikhiqizo yabo. Kuwukuzenzisa okukhulu ngakubo.
kahle, yonke into iphushwa ngenzuzo. ngokubona kwami, kwakuyiminyaka ehleliwe "yeminyaka emihlanu" ye-apula. Imisebenzi yasungula futhi yethula i-iPhone ne-iPad emhlabeni, yakha i-boom enkulu. bayenga abantu emikhiqizweni yeqophelo eliphezulu ngempela. kwathatha iminyaka embalwa ukuba abantu babheke phambili emfashinini entsha unyaka nonyaka futhi bazimisele ukuchitha izizumbulu zemali. kodwa kufanele ngoba izinga lalikhona. bese kuthi ngokuzumayo, boom, aphule isiphetho emisha futhi sekuyisikhathi sokwenza inzuzo. abantu abashiyi ngisho ne-Apple ngoba sebeyijwayele futhi akekho ofuna ukuthenga iphothifoliyo yonke yemikhiqizo kolunye uhlobo futhi.
mathupha, ngicabanga ncamashi okufanayo, emisha incane impela futhi kubonakala sengathi imikhiqizo kakade "kuhlelwe" ngaphambi kanye accountant Cook angenza izibalo futhi banakekele. Kodwa i-Apple ishintshile eminyakeni engu-2 edlule, kodwa ngokombono wami kunalokho yaba kubi kakhulu ngokuya ngamakhasimende. Yebo, basakhiqiza imikhiqizo emihle, epholile futhi ngaphezu kwayo yonke imikhiqizo yekhwalithi, kodwa ukupholisa kuya kuba kubi nakakhulu. Hhayi-ke, sizobona ukuthi kuhamba kanjani esikhathini esizayo
Yebo bayakwenza (futhi) ngoba kuyakhangisa. Kodwa mina angiboni lutho olungalungile ngalokho. Uma kuzoba isikhangiso kubo, ngoba bacabanga (!) ngokufaka imali kuphrojekthi (uqonde, unikeze imikhiqizo yakho lapho idingeka khona ngempela futhi hhayi ezikoleni ezingakwazi ukuzikhokhela ngokwabo, kodwa ziyabonakala, zizohlinzeka imfundo esezingeni eliphezulu kothisha, ...) , KULUNGILE! Awusho, yini engalungile ngalokho? Ngicabanga ukuthi kungcono kunokutshala leyo mali ezikhangisweni ze-TV ezizobasiza nabo kodwa akekho omunye.
Kuhle kakhulu. Kokubili ngokombono wabafundi ababuthaka emphakathini, abazoba nethuba lokusebenza nobuchwepheshe abavame ukungakwazi ukufinyelela kubo, futhi kusukela ohlangothini lwe-Apple, okuzokwenza ukukhangisa okuhle nokutshalwa kwezimali esikhathini esizayo.
Angicabangi ukuthi kuyinto embi. Ukukhangisa nokumaketha kuhlala kuyingxenye, ngisho noma kuyinhlangano esiza abantulayo. Mhlawumbe ngesikhathi lapho ukukhathazeka kwezinkampani zamazwe ngamazwe zikwazi ukukhiqiza izigidigidi futhi zize zibe noketshezi, kufanele zibambe iqhaza ezenzakalweni ezifanayo ngendlela eyisisekelo. Njengoba nje kukhombisa ukubusa kwe-oligarchy kanye nezikhondlakhondla zamabhange… Ngoba uma kwake kwaba nenqubomgomo kahulumeni efanele necatshangelwe kahle (hhayi e-US kuphela), mhlawumbe ohulumeni bebengayihlinzeka ngaphandle kosizo lwezinkampani…