Philip Houska Isinyathelo sezimoto sika-Apple saqala ukuxoxwa ngaso kwabezindaba futhi. Inkampani yaseCalifornia bekufanele ikhombise intshisekelo kumkhiqizi wezimoto zikanokusho, iBritish McLaren. Umnikazi weqembu le-Formula 1 ukunqabe ngokusemthethweni ukuqagela okunjalo, kodwa kusewulwazi oluthakazelisa kakhulu. Ngaphezu kwalokho, lapho kunenkulumo eyengeziwe mayelana nokutholwa okungenzeka kwe-Apple, kuphinde kukhulunywe ngokuqalisa i-Lit Motors, enobuchwepheshe obuqinile bezimoto ezizishayelayo.
Leli phephandaba lifike nezindaba ezithinta intshisekelo yakwa-Apple kumkhiqizi wezimoto zikanokusho nezemidlalo iMcLaren Izikhathi Zezezimali ucaphuna imithombo yakho. Inkampani yaseBrithani yaluphika ngokushesha lolu lwazi, yathi "okwamanje ayikho kunoma iyiphi ingxoxo mayelana nokutshalwa kwezimali noma ukutholwa". Nokho, uMcLaren akazange aziphike izingxoxo ezingase zibe khona esikhathini esidlule noma esizayo. Izikhathi Zezezimali i I-New York Times, ephinde yabika ngentshisekelo ye-Apple ekutholeni noma ekutshaleni imali kuMcLaren, yasekela izindaba zabo ngisho nangemva kokuphika okusemthethweni.
Ngaso leso sikhathi, kwavela ngokushesha ukuphawula kokuthi kungani ukubambisana nomkhiqizi owaziwayo we-supercar kungaba mnandi kakhulu ku-Apple uma kubhekwa iphrojekthi yayo yezimoto eyimfihlo. Umdondoshiya waseCalifornia ungazuza ezinhlelweni uMcLaren athembele kuzo. Ikakhulukazi igama elidume umhlaba wonke, ikhasimende elikhethekile kanye nohlelo locwaningo nokuthuthukiswa oluthuthuke kakhulu kwezobuchwepheshe.
Lezi zici ezintathu zizobaluleka kakhulu enkampanini kaCook, ngenxa yezizathu ezimbalwa. “UMcLaren unolwazi ngamakhasimende asezingeni lokuqala enza umehluko phakathi kokuhle nokuhle kakhulu kwezinto. Ngokwaleli phuzu, uMcLaren ungaba usizo kakhulu ku-Apple emkhakheni wezimoto, " etshela leli phephabhuku. Bloomberg Umhlaziyi we-William Blair & Co. Anil Doradla.
Mhlawumbe ingxenye ebaluleke kakhulu yisikhungo socwaningo nentuthuko. Isithonjana esivela ku-Woking, eNgilandi sinesizinda esibanzi, lapho sigxila khona ezingxenyeni zokushayela, izinhlelo zokulawula, ukulungisa ubudlelwano nabahlinzeki, ukuhlola izinto ezithuthukisiwe ezifana ne-aluminium noma izinhlanganisela zekhabhoni nemicu. Ubuye abe nolwazi ngezakhi ze-aerodynamic. Ku-Apple, ukuthengwa okunjalo kungasho ukuthola ulwazi oludingekayo kanye nenani lochwepheshe, ngosizo olungaqhubekisela phambili uhlelo lwayo.
Kufanele kwengezwe ukuthi uMcLaren futhi unolwazi ngezimoto zikagesi (i-P1 hypercar) nezinhlelo zokuthola kabusha amandla e-kinetic, asetshenziswa kumabhethri ezimoto ze-Formula 1 Ngakho-ke i-automaker yaseBrithani ingaba yinto ebalulekile yephrojekthi eyimfihlo ngaphansi kwegama elithi "Titan".
Ngakho-ke, nakuba ukubambisana kwe-Apple noMcLaren kungase kube nezilinganiso eziningana, kungase kubaluleke kakhulu ku-Apple okwamanje ngokuyinhloko mayelana nesipiliyoni nobuchwepheshe, amaBrithani anabo, phakathi kwezinye izinto, ngaphansi kwesibhengezo seMcLaren Technology Group kanye nezinkulungwane zabathengi. abasebenzi.
Ukutholwa kweLit Motors, okuyinkampani yaseSan Francisco esebenza ngokukhethekile ekukhiqizeni izithuthuthu ezinamasondo amabili futhi ezama ukuyifaka isitayela semoto yakudala, kuxoxwa ngayo ngokunembile ngokombono wokuthola ubuchwepheshe nolwazi olubalulekile. . Iphephandaba labika ngakho I-New York Times ngokusekelwe emithonjeni yakhe engashiwongo.
I-Lit Motors inobuchwepheshe obuthokozisayo ku-repertoire yayo, ehlanganisa nezinzwa ezizishayelayo. Kuyizinto ezinjengalezi i-Apple ezingazisebenzisa ekuthuthukiseni imoto yayo ezimele, lapho izinkundla zokucobelelana ngolwazi. ngaphansi kokuqondisa kukaBob Mansfield cishe bazoya. Ngisho nakulokhu, abadali bama-iPhones abafuni ukuzikhomba ngomkhiqizo ovela kulokhu kuqalisa, kodwa kunalokho basebenzisa isizinda sabo sobuchwepheshe, usizo lochwepheshe kanye nolwazi oludingekayo.
Akukaziwa ukuthi lesi simo sizohamba kuphi ezinyangeni noma eminyakeni embalwa. Ngokwemibiko ehlukahlukene, i-Apple kufanele ibe nemoto yayo yokuqala (ezishayelayo noma cha) ngo-2020, abanye basho kamuva kakhulu. Ngaphezu kwalokho, manje mhlawumbe akukho ngisho naku-Apple nhlobo abazi, lapho ezogcina ehamba khona nomsebenzi wakhe.
