I-Apple inenkinga. Izitolo zakhe ziheha amasela anda

Lapho igama elithi Apple Store lifika engqondweni, iningi lethu licabanga ngendawo yesimanjemanje, enomoya futhi ekahle kakhulu lapho singabuka khona ubuningi bemikhiqizo etholakala enkampanini ene-apula elilunyiwe kulogo yalo. I-Apple isineminyaka isebenza ezitolo zayo. Ngemuva kokubonakala komunye nomunye wabo kuwumzamo omkhulu kokubili kusukela ekubukeni kokuklama kanye nombono we-psychology yezivakashi, okufanele bazizwe behle ngangokunokwenzeka lapha. Nokho, eminyakeni yamuva nje, kuye kwaboniswa ukuthi ukwakheka kwezitolo kuveza ingozi eyodwa ebalulekile - ukweba umkhiqizo obonisiwe akunzima.

Ukwebiwa ezitolo zakwa-Apple bekulokhu kukhona, kodwa ezinyangeni ezedlule umfutho wawo unyukile futhi kwezinye izindawo sekuyinto ejwayelekile. Muva nje, i-Apple ibe nenkinga enkulu ngamasela e-US, ngokuqondile endaweni yedolobha elikhulu elibizwa ngokuthi i-Bay Area. Emasontweni amabili edlule kube nezigameko ezinhlanu zokwebiwa lapha, futhi bekungekona ukwebiwa kwanoma yiziphi izinto ezincane.

Isigameko sakamuva senzeke ngeSonto, lapho iqembu elihleliwe lamasela ligebenga i-Apple Store eku-Burlingame Avenue. Lokhu kweba kwenzeke ngaphambi kuka-50:1,1 ekuseni kanti amasela akwazile ukuntshontsha izinto zikagesi ezingaphezu kwezinkulungwane ezingama-XNUMX zamadola (imiqhele engaphezu kwezigidi eziyi-XNUMX) ngemizuzwana engamashumi amathathu. Laba abane bathathe izingcingo eziningi ezazikhonjiswa namanye ama-Mac. Bakwazile ukulahla izintambo zokuzivikela futhi bahamba phakathi nengxenye yomzuzu. Ngokusho kwezithombe ze-CCTV, kungenzeka ukuthi yiqembu elihlelekile eliqondise ezitolo zakwa-Apple.

Mayelana nemikhiqizo entshontshiwe, izoyeka ukusebenza ngesikhathi isiphumile kunethiwekhi ye-WiFi exhunywe kuyo esitolo. Yile ndlela i-Apple eqinisekisa ngayo kulawa macala - amadivaysi antshontshiwe awasebenzi ngemuva kwalokho. Ngakho-ke amasela angakwazi ukwenza imali kubathengi abangaguquki abangayihloli ngokwanele i-iPhone/Mac ethengiwe, noma ngemva kokuhlakazwa kwezingxenye ezisele.

Okungase kube kubi kakhulu kungaba impendulo ye-Apple uma izigameko ezifanayo ziqhubeka nokwanda. Uma kubhekwa umkhuba okhulayo, kuyindaba yesikhathi ngaphambi kokuba i-Apple iphendule ngandlela thize. Izitolo zakwa-Apple bezilokhu ziqondise ikhasimende ngomqondo wokuthi bebenenkululeko ecatshangelwayo yokuzama ucezu lwehadiwe abebelubheke ngokuthula bese beluhlola ngokuningiliziwe. Nokho, lokhu kungase kushintshe ngokuhamba kwesikhathi uma izigameko ezifanayo ziba njalo.