Vala isikhangiso

U-Apple uqashe u-Antonio Garcia Martinez, owayeyisikhulu se-Facebook, eqenjini lakhe le-App Store kanye ne-Apple News Advertising ngoMsombuluko, kodwa wamxosha ngoLwesithathu. Kukhona inani elifanele lempikiswano ehilelekile, njengoba uGarcia Martinez enemibono eminingi yobulili inkampani engeke ikubekezelele. Umphakathi Esitatimendeni esiya ku-9to5Mac, u-Apple ukuqinisekisile ukuthi uGarcia Martinez uyayishiya inkampani, kanti futhi wathi ayikubekezeleli noma yiluphi uhlobo lokucwaswa kwabasebenzi bayo: “Kwa-Apple, besilokhu silwela ukwakha indawo yokusebenza ebandakanyayo neyamukelayo lapho wonke umuntu ehlonishwa futhi emukelwa. Ukuziphatha okubukela phansi noma okubandlulula abantu ngalokho abayikho akunandawo lapha.” 

Lowo owayeyisikhulu se-Facebook waqashwa ukuthi asebenze ku-App Store kanye nethimba Lokukhangisa le-Apple News, phambilini eke wahola amaphrojekthi abalulekile ahlobene nokukhangisa ku-Facebook. Lokhu kwenzeka naphezu kokuthi i-Apple iphakamisa ukuthi imikhiqizo namasevisi ayo ayinazo izikhangiso. Kodwa-ke, ku-App Store kanye ne-Apple News lapho banikeza khona amabhulokhi okukhangisa okufanele ngabe awanakekele. Kodwa-ke, isimo saba sibi kakhulu lapho abasebenzi abaningana bakwa-Apple bebhala incwadi yezikhalazo mayelana nokuqashwa kukaGarcia Martinez.

Isibonelo, izikhangiso ezinjalo bezizophathwa nguMartinez:

Ngokusobala waziwa ngokuziphatha kwakhe ngokobulili nokungahloniphi abesifazane (i-misogyn ngokuvamile isho inzondo, indelelo, noma ukucwasa abesifazane). Eqinisweni, encwadini yakhe ethi "Chaos Monkeys", lapho ekhuluma ngolwazi lwakhe lokusebenza eSilicon Valley, kunamazwana amaningana anciphisa umsebenzi wabesifazane ezinkampanini zobuchwepheshe. Futhi abakhethi ncamashi. Umbhalo olandelayo uhunyushwe ngokukhululekile kumagazini 9 ku5Mac, lapho ungafunda khona umbhalo wayo ogcwele, okuhlanganisa nencazelo engathandeki yowesifazane, esingahlosile ukuyishicilela lapha: “Iningi labesifazane endaweni yase-Bay Area libuthaka futhi lingenangqondo, naphezu kokuthi lithi lithanda izwe. Bahlale bebukisa ngokuzimela kwabo ngenxa yelungelo labo lokulwela amalungelo abantu besifazane, kodwa iqiniso liwukuthi lapho kufika i-apocalypse, bayoba uhlobo lwempahla engenamsebenzi ongayihweba ukuze uthole ibhokisi lamagobolondo ezibhamu noma ikani likadizili.” 

Ayikho indawo yokucwasa kwa-Apple 

U-Garcia Martinez usebenze ku-Facebook kusukela ngo-2011 kuya ku-2013 futhi kusukela lapho ube ngusomabhizinisi omkhulu njengoba esethule amaphrojekthi ambalwa akhe. Isitatimende sakhe ngaleli cala asikaziwa. Yize u-Apple esevalelisile kuyena kodwa akucaci kahle ukuthi kungani engazi ngesikhundla sakhe ngaphambi kokuthi asamukele. Isikhundla sika-Apple kulokhu asiyekethisi. Inkampani izibophezele kakhulu ekulinganeni kobulili kanye nokucwasa ngokwebala. Ibungaza i-MDŽ, uyakhumbula umlando omnyama, kodwa futhi kuyasiza LGBTQ+ imiphakathi.

.