I-Apple ayinalo uhlelo olucacile lwenkonzo yayo ye-TV. Abakhiqizi bakhala ngezinguquko eziqhubekayo kanye nokugcizelela okungadingekile ekunembeni

Sebenza ngensizakalo yokusakaza, eyamenyezelwa yi-Apple ngonyaka odlule, ususebenza ngokugcwele. Nokho, ngokwemibiko emisha, abaphathi bezinkampani bayagxambukela ekukhiqizweni kwamafilimu nochungechunge. Abakhiqizi bombukiso bathi ukusebenza ne-Apple kunzima, besho ukuntula obala, ukungacacisi, kanye nabaphathi njengeziphazamiso.

Esikhundleni sokuhlela ikhambi phakathi kwezigaba zabo, nokho-ke, u-Tim Cook wayala abakhiqizi futhi wabacela ukuthi bangabi "nonya" ku-Apple. NgokukaCook, i-Apple izama ukulinganisa phakathi kwesidingo semidlalo yeshashalazi nemizamo yokuqukethwe "okulungele umndeni". Kodwa izingxabano kanye nokuqagela kuholela ekuhlehlweni njalo nokubambezeleka. I-New York Post kusho, ukuthi i-Apple cishe izokwethula insizakalo yayo yokusakaza ekupheleni konyaka ngemibukiso embalwa kuphela, kodwa obekulindelwe bekuphezulu kakhulu.

Ngesikhathi esifanayo, uhla lwezinhlelo ezihleliwe ekuqaleni lwalubukeka luthembisa kakhulu futhi kwakungekho ukushoda kwamagama adumile. Kodwa akukhona kuphela okuqukethwe okuhleliwe okuyisikhubekiso. I-Apple nayo ibonakala ishintsha izinhlelo ngasohlangothini lwezobuchwepheshe njalo nje, nabaphathi abahamba njalo besuka eLos Angeles baya ekhempasini eCupertino, eCalifornia. I-New York Post ikhuluma ngezinguquko ezibalulekile, ukudilizwa kanye nokuqashwa kwababhali besikrini abasha, futhi abakhiqizi bakhala ngokungacacisi ngalokho i-Apple ekufunayo ngempela.

Akucaci futhi ukuthi isevisi yokusakaza izofinyeleleka kanjani kubantu abasha. U-Tim Cook ugcizelela ukuthi okuqukethwe okulungile “nokuhlonipheka” ngangokunokwenzeka futhi uzama ukugwema izihloko eziyimpikiswano ezinjengokholo noma imiphumela emibi yobuchwepheshe. Ngo-2017, amalungiselelo ombukiso weCarpool Karaoke, owawuzothathwa yi-Apple, nawo abhekana nezinkinga ezifanayo. Kube nokulahlwa okunamandla kwezigcawu kanye nazo zonke iziqephu lapho inhlamba noma amazwi ocansi ayengathandwa nguCook nethimba lakhe.

I-Apple kufanele inikeze imininingwane enemininingwane eminingi mayelana nensizakalo ezayo yokusakaza ngokuhamba kwesikhathi kule nyanga njengengxenye ye-Spring Keynote yayo.