Adam Kos Ngo-2030, i-Apple, okuhlanganisa ne-supply chain, izobe ingathathi hlangothi. Yebo, kuhle kakhulu emhlabeni, ngisho nomuntu ofayo ojwayelekile uzokwazisa, hhayi yena kuphela, kodwa nezizukulwane ezizayo ezizoba lapha emva kwethu. Kepha indlela ka-Apple eya emhlabeni oluhlaza iyangabazeka, ukusho okungenani.
Angifuni neze ukugxeka indlela i-Apple eyithathayo. I-athikili ngokwayo ayihloselwe ukugxeka futhi, ifuna nje ukuveza izinto ezimbalwa ezingenangqondo ezihlobene nayo. Umphakathi ubulokhu uphishekela ikusasa eliluhlaza isikhathi esithile manje, futhi lokhu akusona isikhalo samanje semigomo engenalutho. Umbuzo umayelana nokuthi iyiphi indlela akhetha ukukwenza ngayo, nokuthi uma ethanda, bekungahamba kangcono, noma kube yimpumelelo.
Kungaba njalo okuthakaselayo
Iphepha nepulasitiki
Ngenkathi i-Apple yethula i-iPhone 12 kithi, yasusa i-adaptha yamandla (nama-headphone) emaphaketheni abo. Ngokusho kwakhe, wonke umuntu unalo ekhaya noma kunjalo, futhi ngenxa yokonga isikhala emaphaketheni, ngisho nebhokisi ngokwalo lingancishiswa ngosayizi, ngakho-ke okuningi kungangena ku-pallet, esuke ilayishwa ezimotweni ezimbalwa nasezindizeni, okuthi ke. ungcolise umoya kancane. Impela, kunengqondo. Ngaphandle kokuthi ikhebula elisanda kufakwa lalinombani ohlangothini olulodwa ne-USB-C kolunye. Futhi ngaphambi kwalokho, sithole kuphela ama-adaptha akudala e-USB anama-iPhone. Ngakho-ke iningi labo lithenge noma kunjalo (kuhlanganise nombhali wendatshana). Ukuze ashintshele ngokuphelele ku-USB-C, washintsha umbani ngayo, kodwa hhayi lokho. Okungenani kuze kube yilapho i-EU imyala ngokucacile ukuthi enze kanjalo.
Kulo nyaka sisuse amaphakethe epulasitiki ebhokisi, esikhundleni salokho sinemicu emibili phansi yokudabula nokuvula iphakethe. KULUNGILE, cishe asikho isidingo sokubheka inkinga lapha. Konke ukuncishiswa kwepulasitiki = ukuncishiswa okuhle kwepulasitiki. Kodwa-ke, i-Apple iphinde ithi ama-virgin wood fibers emaphaketheni awo avela emahlathini aphethwe ngokuzibophezela. Kodwa ukupakisha kukodwa ngeke kuwusindise umhlaba.
Kungaba njalo okuthakaselayo
Benjamin Levicek Ukugaywa kabusha akuyona i-panacea
I-MacBook yami yokuqala kusukela ngo-2011 yayiwumshini wokugijima ngaleso sikhathi. Futhi lapho ephelelwa umoya, wayekwazi okungenani ukufaka idrayivu ye-DVD esikhundleni se-SSD, avele abuyisele amabhethri nezinye izingxenye. Ngeke ushintshe lutho namuhla. Uma ikhompyutha yakho ye-Apple iyeka ukuhambisana nejubane lakho, udinga ukuyishintsha ngokuphelele. Uyakubona umehluko? Ngakho esikhundleni sokuthuthukisa umshini owodwa onomthelela omncane emhlabeni, kufanele uwushintshe ngokuphelele. Impela, awudingi ukuphonsa esidala ngokushesha esitsheni, kodwa noma kunjalo, alinawo umqondo wokusimama.
Ngisho noma "uthumela" umshini omdala ukuze ugaywe kabusha, 60% imfucuza kagesi iphelela ezindaweni zokulahla imfucuza, futhi noma ngabe umkhiqizo ugaywa kabusha, amandla amaningi nezinto ezibonakalayo ezisetshenziselwa ukuwukhiqiza ngeke ziphinde zitholakale. Lapha, nokho, okungenani kuyisikweletu sika-Apple ukuthi i-aluminium chassis yamakhompiyutha ayo yenziwe nge-aluminium eyi-100% evuselelwe kabusha. Le nkampani iphinde iveze ukuthi bonke omazibuthe bayo basebenzisa izinto zomhlaba ezingavamile ezigaywe kabusha. I-MacBook Pros entsha nayo ayinazo izinto eziningi eziyingozi.
Ikuphi inkinga?
Thatha lawa ma-Airpods. Kukhona nebhethri elincane ngokufanayo kudivayisi encane. Ngokushesha noma kamuva, kuye ngokuthi uzisebenzisa kangakanani noma kancane kangakanani, zizoqala ukulahlekelwa amandla azo. Futhi ingabe ibhethri le-AirPods lingashintshwa? Akunjalo. Ngakho aweneliseki ngokuqina kwazo? Zilahle (recycle of course) futhi uthenge ezintsha. Ingabe iyona ndlela? Kodwa kuphi.
Uma i-Apple ifuna ukuhambisana nemvelo, mabathengise ama-iPhones ngaphandle kwezintambo, izincwajana, izitikha (kungani zisafakiwe ephaketheni, angiqondi), noma amathuluzi okukhipha ithreyi ye-SIM, lapho i-toothpick ngokwanele esikhundleni. Kodwa mayidizayine izisetshenziswa zayo icabange ukulungiseka futhi ingasiphoqi ukuthi sizithenge kaningi kunalokho okudingeka ngempela. Yebo, yebo, kodwa-ke wayengeke abe nenzuzo enjalo. Ngakho kuzongcwatshwa inja kulena. I-Ecology, yebo, kodwa kuphela ukusuka lapha kuya lapho.
Angikholwa ukuthi i-Apple izoqala ukukhiqiza ama-iPhones nge-USB C ngoba i-EU iyala ukuthi yenze njalo. Kuzovela ukuthi ngeke sibe khona nhlobo isixhumi futhi izoshaja kuphela nge-MagSafe. Isivele inabo ubuchwepheshe balokho, obungabonakala kumalaptop amasha angakwazi ukuphatha mhlawumbe kufika ku-85 W. Ngakho-ke imithetho ye-EU izokweqiwa ngenjabulo futhi imali evela kubasebenzisi izodonselwa phambili kumashaja amasha ngokuhlukana...
Kukhona amafu ezinkampani ezifanayo - ama-scumbags emhlabeni. Icala elifanelekile yi-IKEA. Uthenga ibhokisi lezicathulo, eminyakeni emi-3 ingxenye yepulasitiki izohlukana ngo-10 CZK esicathulweni ngasinye. Kuthiwani ngenkampani ene-ecology gibberish kuzo zonke izikhangiso? Azikho izingxenye ezisele, sebenzisa kabusha ibhokisi lezicathulo (qonda ukuthi lahla) futhi uthenge entsha… Ngokufanayo namalambu… Sebenzisa iminyaka emibili bese ulilahla (uxolo phinda usebenzise). Kuyisono…