Ngemva kwezinyanga ezinhlanu ukusuka inhloko yesikhathi eside ye-PR, iphini likamongameli wezokuxhumana emhlabeni jikelele u-Katie Cotton, u-Apple wayengenaye umholi ocacile oyinhloko yalesi sigaba. Kumanje inkampani isimemezele ukuthi uSteve Dowling, esinye isisebenzi se-Apple esinesikhathi eside, uzohola umnyango we-PR kanye nabezindaba.
Kwaxoxwa ngobuso obuningi mayelana nalowo owalandela uCotton, futhi i-CEO u-Tim Cook kwakufanele abheke ikakhulukazi labo abangase bangenele ukhetho ngaphandle kwezindonga zenkampani yakhe. Kwakukhona ukuqagela ukuthi uJay Carney, owayesebenza e-White House, angahola i-PR e-Apple.
Nokho, ekugcineni, u-Tim Cook wafinyelela ezikhundleni zakhe futhi waqoka uSteve Dowling njengenhloko ye-PR, kodwa okwesikhashana. Ngokusho kolwazi Ikhodi / ikhodi ngizo U-Apple uyaqhubeka nokuthungatha umuntu ofanelekayo, kodwa kungenzeka ukuthi u-Dowling, oseneminyaka engu-11 no-Apple futhi wasebenza njengomqondisi omkhulu wenkampani yezobudlelwane bomphakathi, uzoqhubeka.
Ngaphezu kuka-Steve Dowling, ikhandidethi elishisayo lesikhala esingenamuntu futhi kwaba ngu-Nat Kerrisová, futhi isisebenzi sesikhathi eside sakwa-Apple esiphethe i-PR yomkhiqizo iminyaka engaphezu kweshumi. Ngisho nangaphansi kukaKatie Cotton, wayenomthwalo wemfanelo wokwethulwa kwemikhiqizo eminingana ebalulekile futhi, njengoDowling, ubonakala esithanda isikhundla sobuholi. Kodwa-ke, u-Apple wenqabile ukuphawula ngalolu daba, waqinisekisa kuphela ukuqokwa kukaDowling.
Uhlelo lukaTim Cook bekuwukuba i-Apple ivuleke kakhudlwana ngemva kokuhamba kukaCotton futhi inikeze isimo sengqondo esinobungane nesifinyeleleka kalula emphakathini nasezintathelini. Ngokusobala, emehlweni akhe, uSteve Dowling ubonakala eyingcweti ekahle kakhulu yokuthuthukisa lezi zinguquko.
abenzi kahle kakhulu ngokuvuleleka, ukuhlolwa okukodwa nje ku-iPhone eJalimane futhi bazonqamula ngokushesha yonke indlu yokushicilela :-D