Ondrej Holzman Ama-iPhones 6 nama-6 Plus amakhulu alethela i-Apple impumelelo enkulu ezimakethe zase-Asia, lapho kuze kube manje ibhekane nokuncintisana okunzima kwama-smartphones ashibhile. Kusukela ngekwindla edlule, lapho ikhipha amafoni amasha anezibonisi ezinkulu, ikwazile ukuthatha ingxenye enkulu yezimakethe laphaya eSouth Korea, Japan, naseChina.
Izibalo ezivela emakethe yaseNingizimu Korea ezishicilelwe yi-Counterpoint Research zibaluleke kakhulu. Ngokusho kwedatha yayo, ngoNovemba, isabelo se-Apple eSouth Korea sasingamaphesenti angu-33, ngaphambi kokufika kwe-iPhone 6 ne-6 Plus kwakungamaphesenti angu-15 kuphela. Ngasikhathi sinye, i-Samsung isekhaya eSouth Korea, okuze kube manje isebenze njengenombolo yokuqala enganyakaziki.
Kepha manje i-Samsung kufanele ibheke emuva. Ezinyangeni ezedlule, i-Apple idlule i-LG (isabelo samaphesenti angu-14), futhi uhlobo lwasekhaya, futhi isabelo sangempela samaphesenti angu-60 se-Samsung sehle safinyelela kumaphesenti angu-46. Ngesikhathi esifanayo, alukho uhlobo lwangaphandle oseludlule umkhawulo wama-20% eSouth Korea.
“Umholi womhlaba wonke kuma-smartphones, i-Samsung, ubelokhu ephethe lapha. Kepha i-iPhone 6 ne-6 Plus ishintsha lokho lapha lapho iphikisana nama-phablets ezimbangi, ”kuchaza uTom Kang, umqondisi wocwaningo lweselula e-Counterpoint.
Ngama-phablets, njengoba abizwa kanjalo ama-hybrids phakathi kwamafoni namaphilisi ngenxa yobukhulu bawo - futhi i-Samsung ikakhulukazi ethole amaphuzu ngawo kuze kube manje e-Asia - i-Apple nayo iphumelele emakethe yaseJapane eqinile ngokwesiko. NgoNovemba, yaze yawela uphawu lwama-50% emakethe, lapho u-Sony eyingxenye yesibili ngamaphesenti angu-17.
E-China, i-Apple ayinamandla kangako, phela, ama-iPhones athengiswa ngokusemthethweni lapha ngabaqhubi beselula muva nje, kodwa nokho isabelo sawo esingu-12% sanele isikhundla sesithathu. Eyokuqala i-Xiaomi ene-18%, i-Lenovo ine-13% kanti umholi wesikhathi eside u-Samsung kwadingeka aguqe endaweni yesine, ebambe amaphesenti angu-9 emakethe ngoNovemba. Kodwa-ke, i-Counterpoint iveze ukuthi ukuthengiswa konyaka nonyaka kwama-iPhones e-China kukhuphuke ngamaphesenti angama-45, ngakho-ke ukukhula okwengeziwe kwesabelo se-Apple kungalindelwa.
Nokho, leyo imiphumela emihle. Kuhle Apple :-)