Yize i-Apple Watch izofika emashalofini esitolo esikhathini esingaphezu kwenyanga, sebengaziqhenya ngomklomelo ohlonishwayo ovela enhlanganweni ye-International Forum Design. Igama eliqondile lomklomelo i-2015 iF Gold Award futhi umklomelo waminyaka yonke wokuklama kwezimboni. Ijaji libize i-Apple Watch "isithonjana".
Umqondo wokuhlanganisa izinto zakudala ezifana nesikhumba nensimbi nobuchwepheshe besimanjemanje ukuze udale insiza yemfashini yomuntu ngamunye uphumele kumkhiqizo ophelele ohlinzeka ngolwazi olunzulu lomsebenzisi. I-Apple Watch ithola amaphuzu ngayo yonke imininingwane yedizayini futhi iwucezu lomklamo ongajwayelekile. Sebevele bayisithonjana sethu.
IForamu Yamazwe Ngamazwe ibilokhu inikezela ngomklomelo ohlonishwayo kusukela ngo-1953, futhi ijaji layo lihlola imikhiqizo ngokwemibandela eminingi, okuhlanganisa ubuciko, ukukhethwa kwezinto ezibonakalayo, ubungane bemvelo, ikhwalithi yokuklama, ukuphepha, i-ergonomics, ukusebenza kanye nezinga lokusungula izinto ezintsha. I-Apple Watch ibingomunye wemikhiqizo emibili yezokuxhumana kwabangu-64 ababeqhudelana nokuwina isigaba segolide esiphezulu.
Inkampani evela eCupertino iqoqe impumelelo eminingi. Phakathi kwabaphumelele kuma-iF Design Awards kukhona imikhiqizo emikhulu yakwa-Apple njenge-iPhone 6, iPad Air ne-iMac. Phakathi kwabaklonyelisiwe bangaphambilini kukhona nabamele uhla lwezesekeli ze-Apple, okuhlanganisa i-EarPods ne-Apple Keyboard. Sekukonke, i-Apple isithole imiklomelo engu-118 ye-iF Design, kanti engu-44 yale miklomelo isesigabeni esiphezulu "segolide".
Ngokuqinisekile bajabule kakhulu eCupertino mayelana nokuwina okunjalo kwewashi labo. Idizayini ye-Apple Watch kufanele ibe ngenye yezinto ezikhangayo futhi ibe yingxenye ebalulekile yokuthengisa kwabo. I-Apple izama ukuzehlukanisa kwabanye abakhiqizi "bezinto ezigqokwayo" futhi yenza i-Apple Watch ibe isitayela njengesesekeli semfashini esimnandi. U-Tim Cook nethimba lakhe bafuna ukwenza imboni yezemfashini ibe yesimanje ngendlela yabo nge-Apple Watch. Impela abahleli nje ukuletha elinye ithoyizi likagesi labashisekayo abambalwa nabahleli bomagazini bezobuchwepheshe abashisekayo.
Phela, isitayela somkhankaso wokukhangisa sikhombisa lapho i-Apple ifuna ukugxila kuyo ngewashi layo. I-Apple Watch isivele kuze kube manje, ngokwesibonelo esembozweni se-Self magazine, lapho bethulwe khona yimodeli uCandice Swanepoel, ngaphakathi kwesakhiwo sodumo umagazini imfashini Vogue noma ngesiShayina Umagazini we-Yoho fashion.
I-PR ekhokhelwayo nangale kwethuna - "Ngizokhala ubukhosi bakho" - lena i-APPLE??
Kungikhumbuza “odokotela” abaklonyeliswa osopolitiki ngamanyuvesi ahlukene. Ngokuyisisekelo wonke amanyuvesi azinikeza abantu abathile ngaphandle kolwazi lwanoma yini abangayisekela. Akekho owaziyo ukuthi inyuvesi efanele izomdinga nini usopolitiki okukhulunywa ngaye ukuze athole umxhaso. Endabeni ye-Apple, ngingaqagela ukuthi ingomunye wabaxhasi abakhulu bomncintiswano, noma ukuthi njalo ihlomisa amajaji ngama-iPads, njll. Mina ngingumklami, futhi ngokombono wochwepheshe, ukuphela kwento. engithakaselayo nge-Apple Watch ukuthi kungenzeka ukushintsha ibhande. Ngokuqondene nomklamo, mina ngokwami ngilindele okuningi okwengeziwe kule nkampani. Ngalo mkhiqizo, akazange awele isithunzi sakhe ngisho nangengozi. Iqiniso lokuthi i-Apple Watch kufanele mhlawumbe ifakwe phakathi kwezithonjana zokuklama eduze, ngokwesibonelo, isitophuwashi sika-Starck, alikho embuzweni.