Libor Kubín Isiqephu sanamuhla sencwadi ethi The Steve Jobs Journey kaJay Elliot ngesokugcina. Sizofunda ngohambo olusuka ku-Motorola ROKR lokuthuthukisa i-iPhone yakho, ukubhekana ne-AT&T, nokuthi kungani kwesinye isikhathi kudingekile ukuthi ubuyele ekuqaleni futhi ushintshe isifundo.
13. UKUZUZA INCAZELO "YOKUZWA": "Yilokho i-Apple eyenzelwa"
Ayikho into ehlaba umxhwele emhlabeni webhizinisi njengokwenza umkhiqizo izigidi zabantu ezifuna ukuba nawo ngokushesha, futhi iningi lalabo abangenawo banomona ngabanenhlanhla enkulu - umnikazi wawo.
Ayikho futhi into ehlaba umxhwele ukwedlula ukuba ngumuntu ongacabanga umkhiqizo onjalo.
Engeza enye into: ukudalwa kochungechunge lwale mikhiqizo ehlaba umxhwele hhayi njengemizamo ehlukene nezimele, kodwa njengengxenye yomqondo obalulekile wezinga eliphezulu.
Ukuthola isihloko esibalulekile
Inkulumo eyisihluthulelo kaSteve ka-2001 Macworld ilethe izinkulungwane esikhungweni se-Moscone e-San Francisco futhi yabandakanya inqwaba yabalaleli be-TV besathelayithi abavela emhlabeni wonke. Kwangimangaza ngokuphelele. Wabeka umbono owawuqukethe okwakugxilwe kuzo ekuthuthukisweni kwe-Apple eminyakeni emihlanu ezayo noma ngaphezulu, futhi ngangibona lapho okwakuzoholela khona—esikhungweni semidiya ongayibamba ngesandla sakho. Abantu abaningi babona lelisu liwumbono ophelele wokuthi umhlaba wawuphokophelephi. Engakuzwa, nokho, kwaba ukunwetshwa kombono ofanayo ayengazise kuwo eminyakeni engamashumi amabili ngaphambili ngemva kokuvakashela i-Xerox PARC.
Ngesikhathi ethula inkulumo yakhe ngo-2001, imboni yamakhompiyutha yayiwohloka. Ama-pessimists amemeza ethi imboni isizofika emaphethelweni ewa. Ukukhathazeka okubanzi kwemboni, okwashiwo abezindaba, kwakuwukuthi amakhompyutha azophelelwa yisikhathi, kuyilapho amathuluzi afana nezidlali zeMP3, amakhamera edijithali, ama-PDA nezidlali ze-DVD azonyamalala ngokushesha emashalofini. Yize abaphathi bakaSteve eDell naseGateway bengene kulo mkhakha wokucabanga, akazange akwenze lokho.
Uqale inkulumo yakhe ngokunikeza umlando omfushane wezobuchwepheshe. Ubize iminyaka yama-1980s, inkathi yegolide yamakhompyutha omuntu siqu, iminyaka yokukhiqiza, iminyaka yama-1990s iminyaka ye-inthanethi. Iminyaka eyishumi yokuqala yekhulu lamashumi amabili nanye izoba iminyaka "yendlela yokuphila yedijithali", isikhathi lapho isigqi sayo sizonqunywa ukuqhuma kwemishini yedijithali: amakhamera, izidlali ze-DVD ... kanye nomakhalekhukhwini. Wababiza ngokuthi "Ihabhu Digital". Futhi enkabeni yayo, yiqiniso, i-Macintosh-ukulawula, ukuxhumana nayo, nokwengeza inani kuwo wonke amanye amadivaysi. (Ungabona le ngxenye yenkulumo ka-Steve ku-YouTube ngokucinga "u-Steve Jobs wethula isu le-Digital Hub".)
USteve wabona ukuthi yikhompyutha yomuntu siqu kuphela eyayihlakaniphe ngokwanele ukuphatha imisebenzi eyinkimbinkimbi. I-monitor yayo enkulu inikeza abasebenzisi umbono obanzi, futhi ukugcinwa kwayo kwedatha okushibhile kuhamba kahle ngaphezu kwalokho okunganikezwa noma iyiphi yalezi zisetshenziswa ngokwayo. USteve wabe esechaza izinhlelo zika-Apple.
Noma yibaphi abancintisana naye babengabalingisa. Akekho owakwenza, okwanikeza i-Apple inhloko iminyaka: i-Mac njenge-Digital Hub - umnyombo weseli, ikhompuyutha enamandla ekwazi ukuhlanganisa uhla lwamadivayisi ukusuka kuma-TV kuya kumafoni ukuze abe yingxenye ebalulekile yosuku lwethu. izimpilo.
USteve kwakungeyena yedwa osebenzise igama elithi "impilo yedijithali". Ngaso leso sikhathi, uBill Gates wakhuluma ngempilo yedijithali, kodwa ngaphandle kokukhombisa ukuthi wayenombono wokuthi uyaphi noma enzeni ngakho. Kwakuyinkolelo kaSteve ephelele ukuthi uma singacabanga okuthile, singakwenza kwenzeke. Uxhumanise iminyaka embalwa elandelayo ye-Apple nalo mbono.
Yiba nemisebenzi emibili
Kungenzeka yini ukuba ukaputeni weqembu elilodwa ube umdlali kwelinye ngesikhathi esisodwa? Ngo-2006, i-Walt Disney Co. uthenge uPixar. U-Steve Jobs ujoyine ibhodi labaqondisi be-Disney futhi wathola uhhafu yenani lokuthenga eliyizigidi eziyizinkulungwane ezingu-7,6, ingxenye enkulu yalo iyindlela yesitoko se-Disney. Kwanele ukumenza umnikazi wamasheya omkhulu wenkampani.
USteve usephinde wazibonakalisa njengomholi okhombisa okungenzeka. Abaningi babecabanga ukuthi uzoba yisipoki esingabonakali kwaDisney ngenxa yokuzinikela kwakhe ku-Apple. Kodwa kwakungenjalo. Njengoba eqhubekela phambili nokuthuthukiswa kwemikhiqizo ebabazekayo engakadalulwa yesikhathi esizayo, wayejabule njengezipho zengane evula ngoKhisimusi lapho enza amaphrojekthi amasha e-Disney-Apple. "Sikhulume ngezinto eziningi," etshela lo pro Iviki Lebhizinisi kungakabiphi kumenyezelwe uhwebo. "Uma sibheka phambili eminyakeni emihlanu ezayo, sibona umhlaba ojabulisa kakhulu ngaphambili."
Ukushintsha isiqondiso: kuyabiza kodwa kwesinye isikhathi kuyadingeka
Njengoba u-Steve ecabanga ngezitebhisi eziya ku-Digital Hub, waqala ukuqaphela ukuthi abantu yonke indawo babedlala amakhompyutha abo aphathwa ngesandla ngaso sonke isikhathi. Abanye babembozwe umakhalekhukhwini ephaketheni noma esikhwameni, i-PDA kwelinye, mhlawumbe ne-iPod. Futhi cishe wonke lawa madivayisi abe owinile esigabeni "esibi". Ngaphandle kwalokho, bekudingeka ubhalisele ikilasi lakusihlwa ekolishi langakini ukuze ufunde ukuthi zisetshenziswa kanjani. Bambalwa abakwazile ukudlula imisebenzi eyisisekelo, edingekayo.
Kungenzeka ukuthi wayengazi ukuthi i-Digital Hub ingasekela kanjani ifoni noma indlela yethu yokuphila yedijithali ngamandla e-Mac, kodwa wayazi ukuthi ukuxhumana komuntu siqu kubalulekile. Umkhiqizo onjalo wawuphambi kwakhe, yonke indawo lapho ayebheka khona, futhi lowo mkhiqizo wawukhalela ukusungulwa okusha. Imakethe yayinkulu futhi uSteve wabona ukuthi amandla asemhlabeni wonke futhi angenamkhawulo. Into eyodwa uSteve Jobs ayithandayo uthando ukuthatha isigaba somkhiqizo futhi uqhamuke nento entsha eqhumisa umncintiswano. Yilokho kanye esimbone ekwenza manje.
Okungcono nakakhulu, kwakuyisigaba somkhiqizo esilungele ukuqanjwa kabusha. Kuqinisekile ukuthi omakhalekhukhwini sebehambe ibanga elide kusukela kumamodeli okuqala. U-Elvis Presley waba neyokuqala eyangena esikhwameni sakhe. Wayesinda kangangokuthi esinye isisebenzi asenzanga lutho kodwa sasilokhu sihamba ngemva kwakhe siphethe isikhwama. Lapho omakhalekhukhwini bencipha baze balingane ne-ankle boot yendoda, lokhu kwakubhekwa njengenzuzo enkulu, kodwa kwakudingeka izandla ezimbili ukubamba indlebe. Lapho sebekhulile ngokwanele ukuba bangene ephaketheni noma esikhwameni, baqala ukuthengisa njengohlanya.
Abakhiqizi benze umsebenzi omuhle kakhulu wokusebenzisa ama-memory chips anamandla, izinti ezingcono nokunye, kodwa bahlulekile ukuqhamuka nesixhumi esibonakalayo somsebenzisi. Izinkinobho eziningi kakhulu, kwesinye isikhathi ngaphandle kwelebula echazayo kuzo. Futhi babengamaqili, kodwa uSteve wayethanda ukuganga ngoba kwakumnika ithuba lokwenza okuthile okungcono. Uma wonke umuntu ezonda uhlobo oluthile lomkhiqizo, lokho kusho ithuba lawo wonke uSteve.
Ukunqoba izinqumo ezimbi
Isinqumo sokwenza umakhalekhukhwini kungase kube lula, kodwa ukugcwaliseka komsebenzi kwakungelula. I-Palm isivele ithathe isinyathelo sokuqala sokungena emakethe nge-Treo 600 yayo ebabazekayo, ehlanganisa i-BlackBerry nomakhalekhukhwini. Abamukeli bokuqala bawahlwitha ngaso leso sikhathi.
U-Steve ubefuna ukunciphisa isikhathi sokumaketha, kodwa washaya ingwiji kumzamo wokuqala. Ukukhetha kwakhe kwabonakala kunengqondo ngokwanele, kodwa kwephula isimiso sakhe, engabhekisela kuso njengethiyori yendlela ehlanganisa yonke into yomkhiqizo. Esikhundleni sokugcina ukulawula kuzo zonke izici zephrojekthi, wazinza ngemithetho esungulwe emkhakheni womakhalekhukhwini. I-Apple ibambelele ekuhlinzekeni ngesofthiwe yokukhipha umculo ezitolo ze-iTunes, kuyilapho i-Motorola yakha ihadiwe futhi yasebenzisa isofthiwe yesistimu yokusebenza.
Okuvelile kulo mbuthano inhlanganisela yomculo weselula enegama elingalungile elithi ROKR. USteve ulawule ukucasuka kwakhe ngesikhathi ethula ngo-2005 njenge "iPod shuffle in a phone". Wayevele azi ukuthi i-ROKR yayiwucezu lwe-crap, futhi lapho idivayisi ibonakala, ngisho nabalandeli bakaSteve abashiseka kakhulu abazange bacabange njengento engaphezu kwesidumbu. Umagazini Wired ihlaya ngamazwi ahlabayo: “Umklamo uyamemeza, ‘Ngenziwa ikomiti.’” Le ndaba yaqoshwa esembozweni ngombhalo othi: “LOKHO USHO UCINGO LWEKUSASA?'
Okubi nakakhulu, i-ROKR yayingeyinhle - iphilisi elibabayo ikakhulukazi ukuligwinya lendoda eyayikhathalela kakhulu idizayini enhle.
Kodwa uSteve wayenekhadi eliphakeme emkhononi wakhe. Ebona ukuthi i-ROKR yayizohluleka, ezinyangeni ngaphambi kokwethulwa kwayo, wabiza abaholi bakhe abathathu beqembu, uRuby, Jonathan, kanye no-Avia, wabatshela ukuthi banomsebenzi omusha: Ngakhele umakhalekhukhwini omusha sha—kusukela ekuqaleni.
Ngaleso sikhathi, waqala ukusebenza kwenye ingxenye ebalulekile ye-equation, ethola umhlinzeki wesevisi yeselula azosebenzisana naye.
Ukuze uhole, bhala kabusha imithetho
Uzithola kanjani izinkampani ukuthi zikuvumele ukuthi ubhale kabusha imithetho yemboni yazo uma leyo mithetho isethwe kugwadle?
Kusukela ekuqaleni kwemboni yomakhalekhukhwini, opharetha babenesandla esiphezulu. Njengoba izixuku zabantu zithenga omakhalekhukhwini futhi zithela izimali ezinkulu nezilokhu zikhula njalo ezinkampanini ezithwalayo nyanga zonke, abathwali babekwe endaweni lapho kufanele banqume khona imithetho yomdlalo. Ukuthenga amafoni kubakhiqizi nokuwadayisela amakhasimende ngesaphulelo kwakuyindlela yokuqinisekisa umthengi, ngokuvamile ngenkontileka yeminyaka emibili. Abahlinzeki bezinsizakalo zefoni abanjengoNenedel, Sprint, kanye neCingular benza imali eningi kakhulu ngemizuzu ye-airtime kangangokuthi babekwazi ukuxhasa intengo yamafoni, okusho ukuthi basesihlalweni somshayeli futhi bayakwazi ukusho kubakhiqizi ukuthi yiziphi izici okufanele zinikezwe amafoni futhi kufanele basebenze kanjani.
Kwabe sekufika uhlanya uSteve Jobs laqala ukuxoxa nezikhulu zezinkampani ezahlukene zomakhalekhukhwini. Kwesinye isikhathi ukubhekana noSteve kudinga isineke njengoba ekutshela ukuthi yini acabanga ukuthi ayilungile ngenkampani noma imboni yakho.
Uhambe ezinkampanini, ekhuluma nabantu abadala mayelana nokuthi badayisa izimpahla futhi abanalwazi lokuthi abantu bahlobana kanjani nomculo wabo, amakhompyutha nokuzijabulisa. Kodwa i-Apple ihlukile. I-Apple iyazwisisa. Futhi wabe esememezela ukuthi i-Apple izongena emakethe yabo, kodwa ngemithetho emisha - p ngemithetho kaSteve. Izikhulu eziningi zazingenandaba. Ngeke bavumele muntu ukuba anyakazise inqola yabo, ngisho noSteve Jobs. Ngamunye ngamunye bamcela ngesizotha ukuthi bahambe.
Ngenkathi kaKhisimusi ka-2004 - izinyanga ngaphambi kokwethulwa kwe-ROKR - uSteve wayengakatholi umnikezeli wesevisi kamakhalekhukhwini owayezimisele ukwenza inkontileka naye ngokwemibandela yakhe. Ezinyangeni ezimbili kamuva, ngoFebhuwari, uSteve wandizela eNew York futhi wahlangana ehhotela laseManhattan nabaphathi bomhlinzeki wesevisi yocingo uCingular (kamuva owathengwa yi-AT&T). Wabhekana nabo ngokwemithetho yombango wezikhundla waseJobho. Ubatshele ukuthi ucingo lwe-Apple luzodlula iminyaka elula kunanoma yimuphi omunye umakhalekhukhwini. Uma engayitholi inkontileka ayicelayo, u-Apple uzongenela impi yokuncintisana nabo. Ngaphansi kwenkontileka, izothenga i-airtime ngobuningi futhi inikeze izinsizakalo zenkampani yenethiwekhi ngokuqondile kumakhasimende - njengoba izinkampani ezimbalwa ezincane sezivele zenza. (Qaphela ukuthi akalokothi aye esethulweni noma emhlanganweni nesethulo se-PowerPoint noma inqwaba yamapheshana achazayo noma iziqephu zamanothi. Unawo wonke amaqiniso ekhanda lakhe, futhi njengaseMacworld, uya ngokuya ekholisa ngoba ugcina wonke umuntu ngokugcwele. egxile kulokho akushoyo.)
Mayelana noCingular, wenze isivumelwano nabo esagunyaza uSteve njengomkhiqizi wezingcingo ukuthi asho imigomo yenkontileka. I-Cilgular kubukeke sengathi "ilahlekelwa isitolo sayo" ngaphandle kokuthi i-Apple ithengise izinombolo ezinkulu zamafoni futhi ilethe amakhasimende amaningi amasha azoletha amathani aCingular emizuzu ye-airtime ngenyanga. Kwaba ukugembula okukhulu ngempela. Nokho, ukuzethemba kukaSteve nokukholisa kwaletha impumelelo futhi.
Umqondo wokwakha iqembu elihlukile futhi uligcine lihlukene neziphazamiso kanye nokuphazamiseka kwenkampani yonke usebenze kahle kakhulu kuMacintosh kangangokuthi uSteve wasebenzisa le ndlela kuyo yonke imikhiqizo yakhe emikhulu yakamuva. Lapho ethuthukisa i-iPhone, uSteve wayekhathazeke kakhulu ngokuvikeleka kolwazi, eqinisekisa ukuthi asikho isici somklamo noma ubuchwepheshe esifundwe kusengaphambili ngabancintisana nabo. Ngakho-ke, wathatha umqondo wokuzihlukanisa ngokwedlulele. Wonke amaqembu asebenza ku-iPhone ahlukaniswa namanye.
Kuzwakala kungenangqondo, kuzwakala kungenangqondo, kodwa yilokho akwenza. Abantu abasebenza ezintini babengazi ukuthi ifoni izoba naziphi izinkinobho. Abantu abasebenza ezintweni ezizosetshenziswa esikrinini kanye nekhava yokuzivikela abakwazanga ukufinyelela kunoma yimiphi imininingwane yesoftware, isikhombimsebenzisi somsebenzisi, izithonjana ezisemonitha nokunye. Futhi kuthiwani ngebhodi lonke? Wawazi kuphela lokho okudingeka ukwazi ukuze uvikele ingxenye oyiphathisiwe.
NgoKhisimusi ka-2005, ithimba le-iPhone labhekana nenselele enkulu yemisebenzi yalo. Umkhiqizo ubungakaqediwe, kodwa u-Steve wayeselubekile kakade usuku lokuqalisa oluqondiwe lomkhiqizo. Kwaba ezinyangeni ezine. Wonke umuntu wayekhathele kakhulu, abantu babengaphansi kwengcindezi engabekezeleleki, kuqhume intukuthelo futhi kunomsindo omkhulu emaphaseji. Izisebenzi zaziwa ngenxa yengcindezi, zigoduke zibambe ubuthongo, zibuye ngemva kwezinsuku ezimbalwa ziqhubeke lapho bezigcine khona.
Isikhathi esisele kuze kube yilapho kwethulwa umkhiqizo sesiyaphela, ngakho uSteve wabiza isampula yedemo ephelele.
Akuhambanga kahle. I-prototype ayizange isebenze. Izingcingo bezingaphumi, amabhethri ashajwa ngendlela engafanele, izinhlelo zokusebenza bezihlanya kangangoba bekubonakala sengathi zenziwa uhhafu. Ukusabela kukaSteve kwakuthambile futhi ezolile. Kwamangaza iqembu, sebemjwayele ukuthi adedele umoya. Babazi ukuthi babemphoxile, behlulekile ukwenza lokho ayekulindele. Bazizwa bebafanele ukuqhuma okungazange kwenzeke futhi bakubona kucishe kube kubi nakakhulu. Babekwazi okwakumele bakwenze.
Emasontweni ambalwa kamuva, njengoba i-Macworld iseduze, ukwethulwa okuhleliwe kwe-iPhone sekusele amasonto ambalwa, namahemuhemu omkhiqizo omusha oyimfihlo ozungeza i-blogosphere kanye newebhu, uSteve wandizela e-Las Vegas ukuze abonise i-prototype ku-AT&T. Okungenantambo, uzakwethu omusha we-iPhone we-Apple, ngemuva kokuthi isiqhwaga sefoni sithengwe ngabakwaCingular.
Ngokuyisimangaliso, ukwazile ukukhombisa ithimba le-AT&T i-iPhone yesimanjemanje nesebenza kahle ngesibonisi sengilazi ekhazimulayo namathani ezinhlelo zokusebenza ezimangalisayo. Kwakungaphezu kocingo ngendlela, kwakuyilokho kanye eyayikuthembisa: okulingana nekhompyutha entendeni yesandla somuntu. Njengoba i-AT & T ephezulu uRalph de la Vega ebeka ngaleso sikhathi, uSteve kamuva wathi, "Kuyidivayisi engcono kakhulu engake ngayibona."
Isivumelwano uSteve asihlanganisa ne-AT&T sathikameza abaphathi benkampani. Ubenze bachitha izigidi ezimbalwa ukuthuthukisa isici se-"Visual Voicemail". Ucele ukuthi balungise ngokuphelele inqubo ecasulayo neyinkimbinkimbi okufanele ikhasimende lidlule kuyo ukuze lithole isevisi kanye nocingo olusha, bese libuyisela uhlelo olusheshayo. Ukusakazwa kwemali engenayo bekungaqiniseki nakakhulu. I-AT&T ithole amadola angaphezu kwamakhulu amabili njalo lapho ikhasimende elisha lisayina inkontileka yeminyaka emibili ye-iPhone, kanye namadola ayishumi njalo ngenyanga esikhwameni se-Apple sawo wonke amakhasimende e-iPhone.
Sekuwumkhuba ojwayelekile embonini yomakhalekhukhwini ukuthi umakhalekhukhwini ngamunye ungagcini nje ngokuba negama lomkhiqizi kodwa negama lomnikezeli wesevisi. USteve akavumanga lapha, njengaseCanon kanye neLaserWriter eminyakeni edlule. Ilogo ye-AT&T isusiwe ekwakhiweni kwe-iPhone. Le nkampani, i-gorilla engamaphawundi ayikhulu ebhizinisini elingenazintambo, ibe nobunzima ekubhekaneni nalokhu, kodwa njengoCanon, yavuma.
Kwakungalingani njengoba kwakubonakala lapho ukhumbula ukuthi uSteve wayezimisele ukunikeza i-AT&T ilokhi emakethe ye-iPhone, ilungelo elikhethekile lokuthengisa amafoni akwa-Apple iminyaka emihlanu, kuze kube ngu-2010.
Amakhanda azobe esaqhubeka uma i-iPhone iphenduka i-flop. Izindleko ze-AT&T zingaba zikhulu, zibe nkulu ngokwanele ukudinga ukuchazelwa okuthile kobuhlakani kubatshalizimali.
Nge-iPhone, uSteve uvule umnyango kubahlinzeki bangaphandle ngaphezu kwalokho okwakuke kwavulwa kwa-Apple. Bekuyindlela yokuthola ubuchwepheshe obusha emikhiqizweni ye-Apple ngokushesha. Inkampani izibophezele ekwenzeni i-iPhone yavuma ukuthi ivumile intengo ephansi ye-Apple kunezindleko zayo ngoba ilindele ukuthi umthamo wayo wokuhlinzeka ukhuphuke, okuzokwehlisa izindleko zayo ngeyunithi ngayinye futhi yenze inzuzo ehloniphekile. Inkampani iphinde yazimisela ukubheja ngempumelelo yephrojekthi kaSteve Jobs. Nginesiqiniseko sokuthi ivolumu yokuthengiswa kwe-iPhone iphezulu kakhulu kunalokho abebekulindele noma ebebekulindele.
Ekuqaleni kukaJanuwari 2007, eminyakeni engaba yisithupha ngemva kokwethulwa kwe-iPod, izethameli eMoscone Centre yaseSan Francisco zezwa indlela uJames Taylor enza ngayo amandla aphezulu ethi "I Feel Good." USteve wabe esengena esiteji kwachwaza ihlombe nehlombe. Uthe: "Namuhla siqopha umlando."
Leso kwaba isingeniso sakhe sokwethula i-iPhone emhlabeni.
Ukusebenza ngokugxila okujwayelekile kuka-Steve emininingwaneni emincane kakhulu, u-Ruby no-Avie kanye namaqembu abo badale lokho okungangabazeki okungumkhiqizo oyisakhiwo sodumo nofunwe kakhulu emlandweni. Ezinyangeni zayo ezintathu zokuqala emakethe, i-iPhone ithengise cishe amayunithi ayizigidi eziyi-1,5. Akusho lutho ukuthi abantu abaningi baye bakhala ngokuwa phansi kwezingcingo nokungazitsheli. Futhi, leli bekuyiphutha lokumbozwa kwenethiwekhi okungamaviyo kwe-AT&T.
Maphakathi nonyaka, u-Apple wayesedayise ama-iPhones amangalisayo ayizigidi ezingama-50.
Ngomzuzu uSteve ehla esiteji eMacworld, wayazi ukuthi isimemezelo sakhe esikhulu esilandelayo sizoba yini. Wacabanga ngeso lengqondo umbono wento enkulu elandelayo ye-Apple, into abengayilindele nhlobo. Kuzoba i-tablet PC. Lapho umqondo wokukhiqiza ithebhulethi ufika okokuqala kuSteve, ngokushesha wagxumela kuwo futhi wayazi ukuthi uzoyidala.
Nasi isimanga: I-iPad yakhulelwa ngaphambi kwe-iPhone futhi yayithuthukiswe iminyaka eminingana, kodwa ubuchwepheshe babungakalungi. Awekho amabhethri abetholakala ukuze asebenzise idivayisi enkulu kangaka ngokuqhubekayo amahora ambalwa. Ukusebenza bekungenele ekuphequluleni i-inthanethi noma ukudlala amamuvi.
Omunye umuntu osondelene naye nothembekile uthi: “Kunento eyodwa enhle ngo-Apple noSteve - ukubekezela. Ngeke ethule umkhiqizo kuze kube yilapho ubuchwepheshe sebulungile. Ukubekezela kungenye yezimfanelo zakhe ezitusekayo ngempela.”
Kodwa lapho isikhathi sifika, kwaba sobala kuwo wonke umuntu ohilelekile ukuthi le divayisi ngeke ifane nanoma iyiphi enye i-tablet. Izoba nazo zonke izici ze-iPhone, kodwa kancane. I-Apple, njengenjwayelo, idale isigaba esisha: isikhungo semidiya esiphathwa ngesandla esinesitolo sezinhlelo zokusebenza.
[umbala wenkinobho=”isib. emnyama, ebomvu, eluhlaza okwesibhakabhaka, ewolintshi, eluhlaza, ekhanyayo" link="http://jablickar.cz/jay-elliot-cesta-steva-jobse/#formular" target=""]Unga-oda ibhuku ngentengo enesaphulelo ye-CZK 269 .[/inkinobho]
[umbala wenkinobho=”isib. black, red, blue, orange, green, light" link="http://clkuk.tradedoubler.com/click?p=211219&a=2126478&url=http://itunes.apple.com/cz/book/cesta-steva -jobse/id510339894″ target="“]Ungathenga inguqulo kagesi ku-iBoostore nge-€7,99.[/inkinobho]
Steve, siyakukhumbula!!!