Philip Houska Kusukela ngonyaka odlule, ukusakazwa kwevidiyo bukhoma kusetshenziswa amanethiwekhi omphakathi akuyona nje into yokuzilibazisa, kodwa ukukhanga emhlabeni wonke okusetshenziswa inani elikhulayo labasebenzisi. Bekungangabazeki ukuthi iFacebook, okuyinkundla yezokuxhumana enkulukazi emhlabeni, ibingeke igxile kakhulu kulesi sigameko. Kusukela ekupheleni konyaka odlule, isiqalile ukuvumela abasebenzisi ukuthi basakaze bukhoma, futhi manje i-"Facebook Live" isiba yingxenye eyinhloko yomkhiqizo wayo.
“Singena enkathini ehamba phambili yama-video. Ngeke ngimangale uma eminyakeni emihlanu, yonke into abantu ababelana ngayo nsuku zonke izoba ngefomethi yevidiyo," esho engxoxweni no. Izindaba ze-BuzzFeed Isikhulu se-Facebook uMark Zuckerberg ukuqinisekisile ukuthi ividiyo yinto inkampani yakhe ehlose ukutshala imali eningi kuyo.
I-Facebook iqale ukunikeza ukusakazwa kwamavidiyo vele ngonyaka odlule. Kodwa ekuqaleni yayitholakala kuphela osaziwayo nakubantu abaziwayo kanye "nomuntu ofayo ovamile". I-Periscope, eyaqala lonke igagasi lokusakaza bukhoma. Kodwa manje i-Facebook ingena emdlalweni ngendlela enkulu, ekholelwa esikhathini esizayo sevidiyo kangangokuthi ithatha indawo yenkinobho ku-Messenger, eyayiphakathi kwebha engezansi kuklayenti elisemthethweni.
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Ngaso leso sikhathi, i-Messenger ibe ngomunye wemikhiqizo ebaluleke kakhulu ye-Facebook kuze kube manje, futhi inethiwekhi yokuxhumana nabantu ihlala ingeza izinketho ezintsha, okusho ukuthi abasebenzisi ngeke besakwazi ukuthumela imilayezo ngale sevisi, kodwa bangasebenzisa neminye imisebenzi. Okusha, umsebenzisi angafinyelela "ihabhu levidiyo" elikhethekile ngokucindezela inkinobho phakathi nendawo.
Ubufakazi bokuthi ividiyo ibaluleke kangakanani ku-Facebook ukusayinwa kwezivumelwano nabashicileli abathile nemithombo yezindaba inkundla yezokuxhumana efuna ukuyikhokha ukuze iphile njalo. Akwaziwa esidlangalaleni ukuthi yiziphi amanani azobandakanyeka, nokho, i-Facebook ifuna ukuheha abasebenzisi abaningi ngangokunokwenzeka, kuzo zombili izinhlangothi - abasakazi nabalandeli.
I-Facebook yaboleka izinto eziningi ku-Periscope. Ngesikhathi sokusakaza, yonke into ingaphawulwa ngesikhathi sangempela, kokubili ngesimo sombhalo kanye Izithonjana ezintsha. Lezi zintanta esikrinini ukusuka kwesokudla kuye kwesobunxele njengoba abantu bezithumela, futhi umsakazi ngokwakhe angakwazi ukuxhumana nababukeli bakhe. I-Facebook ithi abasebenzisi baphawula izikhathi ezifika kweziyi-10 kumavidiyo abukhoma, ngakho ukunika amandla impendulo yesikhathi sangempela kuyisici esibalulekile. Phela iPeriscope isivele ikukhombisile lokho.
Uma umsebenzisi egeja ukusakaza bukhoma, angakwazi ke ukuyidlala kusukela ekurekhodweni, okuhlanganisa nawo wonke amazwana. Lapho uqopha amavidiyo, kuyenzeka ukuthi uqondise amaqembu athile noma imicimbi, futhi ungathola nezaziso uma omunye wabangani bakho eqala ukusakaza. Ukusakazwa kuzokwenziwa ngezihlungi ezihlukahlukene, i-Facebook ehlela ukunweba ngokuqhubekayo, futhi kuzokwazi ukudwetshwa.
Ku "habhu yevidiyo" eshiwo, engafinyelelwa ngenkinobho ephakathi nendawo, umsebenzisi angabuka amavidiyo athakazelisa kakhulu ku-Facebook, ukuqoshwa kwabangane bakhe nokunye okuqukethwe okuhlobene nevidiyo. Umsebenzi we-"Facebook Live Map" uzosebenza kudeskithophu, ngenxa yokuthi labo abanentshisekelo bangabona kumephu lapho kusakazwa khona manje.
I-Facebook Live ngokungangabazeki iyisinyathelo esingasho amandla abalulekile enkampanini. Akukhona nje kuphela ukuthi kungenzeka ukufaka ephaketheni i-Periscope nezinye izinsizakalo ezifanayo, ngenxa yesisekelo sayo esikhulu kakhulu sabasebenzisi abasebenzayo, kodwa futhi ingasetha ibha entsha yokusakaza bukhoma ezinkundleni zokuxhumana.
U-Mark Zuckerberg ubona ikusasa kuvidiyo, futhi izinyanga ezilandelayo zizobonisa ukuthi abasebenzisi nabo bayalibona yini. Kodwa wonke umuntu ku-Facebook usengabona ukuthi amavidiyo abiwa kakhulu, ngakho-ke umkhuba ucacile. I-Facebook ikhipha izinguquko ezinhlelweni zayo kancane kancane, ngakho-ke kungenzeka ukuthi awukaziboni izindaba ezishiwo ngenhla. Nokho, kufanele bafike emasontweni ezayo.
