U-Michal Ždanský I-Apple namuhla yamemezela imiphumela yayo yezimali yekota yekota yezimali i-Q1 2015. Lesi sikhathi ngokwesiko sinezinombolo eziphakeme kakhulu, njengoba sihlanganisa ukuthengiswa kwamadivayisi asanda kwethulwa futhi ikakhulukazi ukuthengiswa kukaKhisimusi, ngakho-ke akumangazi ukuthi i-Apple yaphinde yaphula amarekhodi.
Nakulokhu futhi, inkampani yaseCalifornia yayinekota enenzuzo kakhulu emlandweni futhi yazuza inzuzo yezigidigidi ezingu-74,6 emalini eyisamba yamaRandi ayizigidi eziyizinkulungwane ezingu-18. Ngakho-ke sikhuluma ngokunyuka konyaka nonyaka ngamaphesenti angama-30 emalini engenayo kanye namaphesenti angama-37,4 enzuzo. Ngaphezu kokudayiswa okukhulu, ukukhula okuphawulekayo kusiziwe yisilinganiso esiphezulu, esikhuphuke safinyelela kumaphesenti angu-39,9 uma siqhathaniswa namaphesenti angu-37,9 kusukela ngonyaka odlule.
Ngokwesiko, ama-iPhones abe yimpumelelo enkulu, lapho i-Apple ithengisa amayunithi ayizigidi ezingama-74,5 kwikota yokugcina yezimali, kanti ama-iPhone ayizigidi ezingama-51 adayiswe ngonyaka owedlule. Ukwengeza, intengo ejwayelekile nge-iPhone ngayinye ethengisiwe yayingu-$687, ephakeme kakhulu emlandweni wefoni. Ngakho inkampani yeqa izilinganiso zabo bonke abahlaziyi. Ukwenyuka kwe-46% ekuthengisweni akubangelwa nje kuphela ukukhula kwesithakazelo esikhulayo kumafoni we-Apple, kodwa futhi nokwethulwa kwezikrini ezinkulu, okwakuyisizinda samadivayisi anesistimu yokusebenza ye-Android kuze kube sekwindla yonyaka odlule. Njengoba kuvela, usayizi wesikrini omkhulu wawuyisithiyo sokugcina kwabaningi ukuthenga i-iPhone.
Amafoni enza kahle ikakhulukazi e-Asia, ikakhulukazi e-China naseJapane, lapho i-iPhone idume kakhulu futhi lapho ukukhula kuqinisekiswa khona ngokuthengiswa kuma-opharetha amakhulu kakhulu lapho, i-China Mobile ne-NTT DoCoMo. Sekukonke, ama-iPhones abalelwa kumaphesenti angama-68 ayo yonke imali etholwa yi-Apple futhi ayaqhubeka nokuba ngumshayeli omkhulu womnotho we-Apple kuze kube manje, kakhulu kule kota kunalokho obekucatshangwa muntu. Le nkampani iphinde yaba ngumenzi wezingcingo wesibili ngobukhulu ngemuva kwe-Samsung.
Ama-Mac awahambanga kahle kakhulu: ama-Mac angeziwe ayizigidi ezi-5,5 athengiswe ngonyaka odlule amele ukwanda ngamaphesenti ayi-14 futhi akhombisa inkambiso yesikhathi eside yokwanda kokuthandwa kwama-MacBooks nama-iMacs. Noma kunjalo, bekungeyona ikota eqine kakhulu yamakhompiyutha e-Apple, asebenze kahle kakhulu kwikota yokugcina yezimali. Ama-Mac enze kahle naphezu kokungabikho kwamamodeli amasha e-laptop, abambezelekile ngenxa yama-Intel processors. Ikhompyutha entsha eyayithakazelisa kakhulu kwakuyi-iMac ene-Retina display.
"Sithanda ukubonga amakhasimende ethu ngekota emangalisayo, lapho isidingo semikhiqizo ye-Apple sasiphezulu kakhulu. Imali yethu engenile inyuke ngamaphesenti angama-30 ngonyaka odlule yafinyelela ku- $74,6 billion, futhi ukwenziwa kwale miphumela ngamaqembu ethu kube yinto emangazayo," kusho isikhulu se-Apple u-Tim Cook ngezinombolo zamarekhodi.
Ngeshwa, amaphilisi, ukuthengiswa kwawo kuphinde kwawa, awakwazi ukukhuluma ngezinombolo zamarekhodi. I-Apple ithengise ama-iPads ayizigidi ezingama-21,4, phansi ngamaphesenti ayi-18 kusukela ngonyaka odlule. Ngisho ne-iPad Air 2 esanda kwethulwa ayizange iwugcine ukwehla kwezinga lokuthengisa Ngokuvamile, ukuthengiswa kwamathebulethi kwehla kuyo yonke ingxenye yemakethe, ngokuvamile kuvumela amakhompyutha aphathekayo, nawo abonakala ekukhuleni kwama-Mac ngenhla. Kodwa-ke, ngokwamahemuhemu akamuva, i-Apple isenayo i-ace emkhono wayo ngokuya ngamaphilisi, ngendlela yethebhulethi enkulu ye-iPad Pro, kodwa okwamanje, njengokwesekwa kwe-stylus yokuphathelene, lokhu kungukuqagela kuphela.
Ama-iPod, njengaseminyakeni yamuva nje, ngokusobala abe nokwehla okukhulu, kulokhu i-Apple ayizange ngisho iwabale ngokwehlukana phakathi kokusatshalaliswa kwemali engenayo. Usanda kubahlanganisa phakathi kweminye imikhiqizo kanye ne-Apple TV noma i-Time Capsule. Sekukonke, enye i-hardware ithengiswe ngemali engaphansi kuka-$2,7 billion. Amasevisi nesofthiwe, lapho yonke inzuzo evela ku-iTunes, i-App Store kanye nokuthengiswa kwezinhlelo zokusebenza zenkampani yokuqala kubalwa, nakho kubone ukukhula okuncane. Lesi sigaba silethe amaRandi ayizigidi eziyizinkulungwane ezingama-4,8 emalini etholwayo.
Hhayi-ke mina sphukuphuku ngacabanga ukuthi akekho ongajaha ukuthenga ifoni enkulu. Kholwa-ke ababoni.
I-China inkulu, inkulu kakhulu…
Anginalo i-apula, kodwa yonke into inesiphetho sayo, nginomuzwa wokuthi ukuphela kwe-apula kuyeza, manje sekuyi-boom enkulu ngoba bethule i-iPhone enkulu. I-Apple ayisekho lokho eyayiyikho, iphutha elingenakubuyiswa
Ngakho ukuphela kwakho konke kuyeza (isikhathi sesivele siyinani elinjalo), kodwa othile lapha wabhala okuthile ngokufa kwe-Apple ngemva kokwethulwa kwe-I6 ne-I6 +. Ngakho-ke kuthathwe kulo mbono - ngokuqinisekile akusasebenzi.
Angifuni ukuthi i-Apple ingene ngaphansi, kodwa ngaphansi kukaSteve, i-Apple ilethe okunye okusha, manje sekunengcosana yayo, ngisho nomklamo we-iPhone 6, uSteve wayezophakamisa ngokuhlukile ngoba wayengumuntu onesinyathelo esisodwa. ngaphambi komncintiswano, manje i-Apple isezingeni elifanayo nomncintiswano kangako :)
I-Ps Apple ihlukile kunakudala, iyinkampani enhle, angisho lokho, kodwa akufani nokuthi yayingaphansi kukaSteve Jobs.