Vala isikhangiso

Asikho isidingo sokwehla emhlabeni - i-iPhone "iyasha" e-Japan. Ekupheleni konyaka odlule, kwathengiswa ama-smartphones amathathu kwamane kwakungama-iPhone. UTim Cook uthe ngesikhathi somhlangano wokugcina wabaninimasheya ukuthi ukuthengiswa kwe-iPhone eJapan kwenyuke ngamaphesenti angama-40. Lokhu kungenxa yesivumelwano esenziwa ne-NTT DOCOMO ngonyaka odlule.

Nokho, ukufohla enhlabathini yaseJapane kwakungelula neze. Ukuthola i-Apple lapho, uSteve Jobs wasebenzisa usozigidi waseJapan owayengenawo umakhalekhukhwini futhi enemidwebo yakhe ye-iPod ekwazi ukushaya izingcingo. Isikhulu seSoftBank uMasayoshi Son ukhumbula ukuthi wakwazi kanjani ukudala inkampani enesivumelwano esikhethekile sokuthengisa ama-iPhone.

Eminyakeni emibili ngaphambi kokuthi i-Apple yethule ngokusemthethweni i-iPhone, iNdodana yabiza Imisebenzi futhi yasungula umhlangano. UNdodana wamkhombisa umdwebo onzima wokuthi ucabange kanjani ngocingo lwe-Apple. “Ngilethe ukuze ngibonise imidwebo yami ye-iPod enezici zefoni. Ngamnika, kodwa uSteve wenqaba, ethi, 'Inyama, unganginiki imidwebo yakho. Nginezami,'” kukhumbula uNdodana. “Kulungile, asikho isidingo sokuthi ngikubonise imidwebo yami, kodwa uma unayo, ngibonise yona ngenxa yeJapane,” kuphendula uNdodana. Aphendule imisebenzi, "Nyama, uyahlanya."

Imisebenzi yayinalo lonke ilungelo lokungabaza. U-Son, vele, wayengusomabhizinisi ohlakaniphile emhlabeni wezobuchwepheshe, owakwazi ukuthengisa izinkampani ezimbili eneminyaka engu-19 ubudala, okwamzuzela u-$3 billion. Ukwengeza, ngesigxobo esihle kakhulu ku-Yahoo! I-Japan nayo ingumtshali-zimali ophumelelayo. Kodwa-ke, kulowo mhlangano wayengenabo noma wayengenayo isithakazelo kunoma yimuphi umqhubi weselula.

“Besingakaxoxi namuntu, kodwa uze kimina kuqala, sekumele kuhambe,” kusho uJobs. Izingxoxo zaqhubeka isikhathi esithile, lapho u-Son wabe esephakamisa ukuthi yena no-Jobs babhale isivumelwano sokudayiswa okukhethekile kwama-iPhone. Ukusabela kwemisebenzi? "Cha! Angikusayini lokhu, awukabi nomnikazi we-opharetha okwamanje! Ungithembise lokho. Unginike izwi lakho. Ngizonakekela opharetha.”

Wenza kanjalo. ISoftBank yachitha ngaphezu kwezigidigidi eziyi-2006 zamarandi ngo-15 ingalo yaseJapan yeVodafone Group. ISoftBank Mobile yaba inkampani yomakhalekhukhwini abathathu abahamba phambili e-Japan futhi kamuva yamemezela ukuthengiswa kwama-iPhone kusukela ngo-2008. Kusukela lapho, iSoftBank Mobile idwebe ngempumelelo isabelo semakethe ngaphambi kokuba i-NTT DOCOMO iqale ukuthengisa ama-iPhone 5s kanye ne-iPhone 5c ngoSepthemba odlule.

ISoftBank Mobile isesendaweni yesithathu, kodwa isiqala ukwanda emhlabeni jikelele. Ngonyaka odlule, inkampani yathenga inkampani yaseMelika i-Sprint ngamaRandi ayizigidi eziyizinkulungwane ezingu-22. Kunamahlebezi okuthi iSoftBank Mobile ifuna ukuvikela isikhundla sayo e-States ngokuthola omunye u-opharetha, kulokhu i-T-Mobile US.

OkaMisebenzi wacabanga iphone waze washona. U-Son ukhumbula ukuthi wayene-aphoyintimenti no-Tim Cook ngosuku lokwethulwa kwe-iPhone 4S. Nokho, wayikhansela ngokushesha, ngoba uSteve Jobs wayefuna ukukhuluma naye ngomkhiqizo owawungakamenyezelwa. Imisebenzi yafa ngosuku olulandelayo.

Umthombo: Bloomberg
.