Daniel Hruska Isikhulu sokuklama sakwa-Apple UJonathan Ive wanikeza inkulumo ejabulisa kakhulu eNgqungqutheleni Yokudala. Ngokusho kwakhe, inhloso enkulu ye-Apple akukhona ukwenza imali. Lesi sitatimende sihluke kakhulu nesimo samanje, ngoba i-Apple njengamanje ibiza cishe amaRandi ayizigidi eziyizinkulungwane ezingama-570 njengenkampani ebaluleke kakhulu emhlabeni. Ngentshisekelo yakho, ungabheka isixhumanisi I-Apple ibaluleke kakhulu kune… (Kudingeka isiNgisi).
“Sijabulile ngemali esiyitholayo, kodwa okuhamba phambili kwethu akukhona ukuthola imali. Kungase kuzwakale kungagculisi, kodwa kuyiqiniso. Umgomo wethu uwukwenza imikhiqizo emihle, okusijabulisayo. Uma sikwenza kahle lokhu, abantu bazowathanda futhi sizokwenza imali. " Nginezimangalo.
Uqhubeka echaza ukuthi ngesikhathi i-Apple isengcupheni yokuqothuka ngeminyaka yawo-1997, yilapho afunda khona ukuthi inkampani eyenza inzuzo kufanele ibukeke kanjani. Ekubuyeleni kwakhe kubaphathi ngo-XNUMX, uSteve Jobs akazange agxile ekwenzeni imali. “Ngokubona kwakhe, imikhiqizo yangaleso sikhathi yayingemihle ngokwanele. Ngakho unqume ukudala imikhiqizo engcono.” Le ndlela yokulondoloza inkampani yayihluke ngokuphelele kuneyakudala, konke okwakumayelana nokunciphisa izindleko nokukhiqiza inzuzo.
“Ngikuphika ngokuphelele ukuthi ukuklama okuhle kunendima ebalulekile. Ukuklama kuyadingeka ngempela. Ukuklama nokusungula kuwumsebenzi onzima ngempela,” usho futhi uchaze ukuthi kungenzeka kanjani ukuba ingcweti kanye nomkhiqizi omkhulu ngesikhathi esisodwa. “Kuzomele sinqabe ezintweni eziningi ebesingathanda ukuzilungisa, kodwa kumele sithathe kancane. Kulapho kuphela lapho singanikela khona ukunakekela okuphezulu emikhiqizweni yethu."
Engqungqutheleni, u-Ive wakhuluma ngo-Auguste Pugin, owaphikisa kakhulu ukukhiqizwa kwabantu abaningi ngesikhathi se-Industrial Revolution. “UPugin wezwa ububi bokukhiqizwa ngobuningi. Wayenephutha ngokuphelele. Ungakwazi ukwenza isihlalo esisodwa kuphela ngokuthanda kwakho, okungeke kube yize ngokuphelele. Noma ungaklama ifoni eyodwa egcina ikhiqizwa ngobuningi bese uchitha iminyaka embalwa ngomzamo omkhulu kanye nabantu abaningi eqenjini ukuze bathole okungcono kakhulu kuleyo foni.”
“Idizayini enhle ngempela akulula ukuyidala. Kuhle isitha esikhulu. Ukwenza umklamo ofakazelwe akuyona isayensi. Kodwa uma uzama ukudala into entsha, ubhekana nezinselelo emikhakheni eminingi." kuchaza u-Ive.
U-Ive wengeze ngokuthi akakwazi ukuchaza injabulo yakhe yokuba yingxenye yezinhlelo zokudala. "Kimi, okungenani ngicabanga kanjalo, isikhathi esimnandi kakhulu singoLwesibili ntambama lapho ungazi futhi ngokuhamba kwesikhathi uzosithola ngokuphazima kweso. Kuhlale kunombono odlulayo, ongabambeki othi bese ubonisana nabantu abambalwa.”
I-Apple ibe isidala i-prototype ehlanganisa lowo mbono, okuyinqubo emangalisa kakhulu yokushintshela emkhiqizweni wokugcina. “Kancane kancane usuka entweni edlulayo uye kokuthile okubambekayo. Bese ubeka okuthile etafuleni phambi kwedlanzana labantu, baqale ukuhlola nokuqonda indalo yakho. Ngokulandelayo, kudaleka isikhala ukuze kuthuthukiswe okunye. "
U-Ive uphethe inkulumo yakhe ngokuphinda asho ukuthi i-Apple ayincikile ocwaningweni lwemakethe. "Uma uzilandela, uzogcina usuphakathi." U-Ive uthi umklami unesibopho sokuqonda amathuba angaba khona omkhiqizo omusha. Kufanele futhi ajwayelane kahle nobuchwepheshe obuzomenza akwazi ukukhiqiza umkhiqizo ohambisana nalawa mathuba.
Ngethemba ukuthi ubuqonde u-$570 BILLION.
Kunjalo. Njengoba noma yimuphi uthisha angaphendula, bengihlola ukunaka kwakho ;-)
Ngabe i-Apple ayifanele u-$570 billion nganoma yiliphi ithuba?
Izigidigidi, hhayi izigidi, inani lomkhiqizo!
Uma ukuzuza kungeyona into ehamba phambili, zama ukwehlisa intengo yezingubo ezifudumele.
uziro lapha, uziro lapho :-D
mhlawumbe ngingakholelwa ukuthi akukhona ngokuyinhloko mayelana nenzuzo, kodwa ngokuqinisekile futhi kuningi mayelana nokuqoqwa kwedatha yomuntu siqu yabasebenzisi. Phela izindaba zaseMountain Lion zikhomba lokhu okungaphezu kokwanele.
Njengoba ngithanda i-Apple, ngicabanga ukuthi baqamba amanga. Isibonelo, kungani bethengisa i-Mountain Lion ngama-usd angu-20, kuyilapho i-Lion iwukwehluleka okukhulu futhi ibiza u-30 usd. Ngicabanga ukuthi kufanele kube mahhala kulabo abathenge iLiona. I-Mountain Lion ilungisa izimbungulu zeBhubesi.
Noma kungani basathengisa i-mac mini nge-RAM engu-2GB lapho i-4GB RAM ibiza amadola ambalwa. Ngokufanayo, basanda kuthengisa i-MBA ene-2GB ye-RAM, futhi awukwazi ngisho ukuyibuyekeza lapho. I-RAM engu-2GB yenza ama-Mac angakwazi ukusebenziseka kalula.
Anginalutho uma inkampani ikhulisa inzuzo, kodwa okungenani bangasho ukuthi umgomo wabo akuyona imali.
Ithiphu yami: I-Mac mini elandelayo izoba yisisekelo ngo-4 GB we-RAM. Ayikho enye indlela, i-2 GB ayanele ngokudabukisayo.
Isivumelwano. Bonke laba bantu bafunde kahle ukuthi bathini futhi kanjani. Futhi u-Ive ukuqinisekisile. Ingxenye iyakuthokozela, ingxenye iyibona njengenkulumo ye-PR
Imali yinto eyodwa, kodwa nginesiqiniseko sokuthi leli qembu labadali liza ngokwesibili. Umuntu odlayo akakwazi ukukuqonda. Gxila egameni lokusungula.
Khumbula, lokhu kuphuma emlonyeni kaJony Ive, akayena usomabhizinisi ojwayelekile. Uyiciko.
Anginalutho olumelene no-Ive, ngokuphambene nalokho, ngiyamthanda futhi ngimbheka njengamandla afihliwe e-Apple okwamanje. Njengoba sekushiwo kakade, lokhu kufundwa kwe-PR. Endabeni ka-Ive, angicabangi ukuthi akanandaba kangako nokusho ukuthi imali akuyona into esemqoka (kuye, hhayi eye-Apple). Laba bantu bangemuva kwamanzi ngendlela yabo futhi uma usunemali eyanele, ukwakha kabusha indlu yakho kubalulekile kuwe futhi kuyadingeka ngempela ukuthola omunye umshayeli, kungani uhamba ngisho nomsebenzi. Kodwa akaqotho emishweni lapho echaza khona "iqembu elikhulu". Ngeshwa, laba bantu bakhuluma ngeqoqo elibi ngendlela engafanele ... futhi phakathi nonyaka ngeke ngisebenze lapho. Ngithemba ukuthi u-Ive uzohlala e-Apple isikhathi eside ngangokunokwenzeka.