Vala isikhangiso

Inkampani yeCupertino ibiziveza iminyaka eminingi njengenkampani ebandakanya wonke umuntu ezama ukudala imikhiqizo yayo yawo wonke umuntu. Kungashiwo okufanayo ngokubekezelelwa kwabancane ngokobuhlanga nangokobulili, lapho kusobala esitatimendeni sabameleli abaholayo ukuthi kufanele sibazise njengabanye futhi singababeki emhlane. Okokugcina, umdondoshiya waseCalifornia ulwela imvelo, okubaluleke kakhulu empilweni yesikhathi esizayo emhlabeni wethu. Phakathi kwethu kukhona abeseka okwenziwa yi-Apple, kodwa futhi kuneqeqebana elikhulu labantu elingakwazi ukuhambisana nalo noma eligxeka umdondoshiya ngokuthi izenzo zaso zixhumene kakhulu nokumaketha okuyinkimbinkimbi. Lilele kuphi iqiniso njengamanje futhi kufanele sisondele kanjani kumdondoshiya waseCalifornia manje?

I-Apple izohlale imayelana nemali, umbuzo ukuthi bazoyisebenzisa kanjani

Qaphela iqiniso elilodwa ekuqaleni. I-Apple akuyona inhlangano engenzi nzuzo, kodwa iyinhlangano enkulu ehlinzeka ngama-electronics abathengi. Ngakho-ke, akunakulindeleka ukuthi inhloso kuphela yokulwela amalungelo abantu ukuvikela abancane, kodwa futhi uhlobo oluthile lokuzithuthukisa. Kodwa manje ngiyakubuza, ingabe akulungile? Noma iyiphi inkampani elwela okuthile nayo izama ukufohla. Ngaphezu kwalokho, uma ugxila ezenzweni, ziyatuseka ngempela, kungakhathaliseki ukuthi sikhuluma ngokusetshenziswa kwe-aluminium egaywe kabusha emikhiqizweni ngayinye, umzamo wokutshala amahlathi emvula noma ukusekelwa kwabancane.

apple pride lgbtq

Ingabe i-Apple yenza ngokwedlulele? Ngokubona kwami, akunjalo

Abanye abasebenzisi abakuthandi "ukunyuswa ngokweqile" komphakathi we-LGBT, abantu abanemibala noma uhlobo oluthile lobubi bezempilo. Kodwa ngiyazibuza ukuthi laba bantu bayibonaphi inkinga? Kungakhathaliseki ukuthi yimaphi amadlanzana esikhuluma ngawo, ngokomlando ayejwayele ukucwaswa, agqilazwe noma akhishwe emphakathini. I-Apple noma ezinye izinhlangano ezilinganayo ezizama ukwenza umphakathi omningi ube mubi kakhulu lapha, kodwa umphakathi omncane ube ngcono kancane. Ingabe ongqingili kufanele basolwe ngokukhetha kwabo, abantu abanebala elihlukile lesikhumba ngokubukeka kwabo, noma abanye abantu abampofu ngokwezempilo ngezinkinga zabo zempilo?

Okulandelayo, kuhle ukucabanga ngokuthi i-Apple ivelaphi nokuthi sihlala kuphi. Umdondoshiya waseCalifornia kumele ngandlela thize uzethule emhlabeni wonke, kodwa uthatha isikhundla esiqine kakhulu ezweni lakubo, e-United States of America. Uma ubheka lapha, uzothola ukuthi umphakathi walapha uhlukene phakathi futhi cishe ingxenye yezakhamuzi inobunzima bokwamukela abantu abambalwa. Kodwa-ke, zibonele ngokwakho ukuthi inkampani enkulu njenge-Apple ingadlulisela okungenani isimo sengqondo sokubekezelela kancane kulaba bantu.

Akunangqondo ukufeza okuhle, kodwa kungani ungazami?

Ngokweqiniso angicabangi ukuthi ukucwasa okuhle kanye nokulunga okudlulele okwenzeka kwezinye izingxenye ze-US, noma isimo sengqondo esishisekayo sokunyakaza okukude, okwenza abantu bacwase, kuyisixazululo esifanele. Kodwa-ke, anginawo umbono wokuthi i-Apple yinkampani ecwasa abantu abambalwa. Impela, banamabhande e-Pride okunikezwayo, ungathola ibheji ye-Black Unity ku-Apple Watch yakho, futhi izikhulu ze-Apple zenza amavidiyo okukhangisa azwelana nabambalwa. Ngesikhathi esifanayo, nokho, iningi lizothola okwabo lapha.

Nokho, abagxeki bayehluleka ukuqaphela into eyodwa ebalulekile – ukukhushulwa esikhundleni akusho ukukhetha. Ngiyavuma ukuthi ukuziphatha kuka-Apple kuholela enkampanini encane ekhululekile kwesokunxele, kodwa kanjalo nezinhlangano ezincike kakhulu kwesokudla. I-Apple yasebenzisa izimali zayo, phakathi kwezinye izinto, ukusekela ikusasa elingcono lawo wonke umuntu. Futhi noma sazi ukuthi umbono ongokomlando uvame ukuhluleka, singazama okungenani ukuqinisekisa ukuthi sonke siphila ngokunethezeka kancane.

apple pride lgbtq
.