Ondrej Holzman Ukuqalisa njengonjiniyela wohlelo lweselula endaweni yase-Czech kungase kungabi lula. Kodwa-ke, uma unombono ocacile, ukuzimisela kanye nethalente kusukela ekuqaleni, ukuthuthukiswa kohlelo lokusebenza lwe-iPhone kungaba yinto yokuzilibazisa yesikhathi esigcwele. Ubufakazi yi-studio yasePrague i-Cleevio, manje esebenza ngale kwemingcele yethu. “Umbono wethu uhluke kakhulu ezinkampanini eziningi lapha eCzech Republic. Sifuna ukwenza okuthile okuthakazelisa kakhulu futhi sibe abangcono kakhulu kukho,” kusho uLukáš Stibor, umqondisi omkhulu wakwaCleevia.
Abasebenzisi baseCzech bangase bazi inkampani yokuthuthukisa eyasungulwa ngo-2009 ikakhulukazi ngenxa yezinhlelo zokusebenza ze-Spendee ne-Taasky, kodwa i-Cleevio ayiphathelene nabo kuphela. Isebenza kakhulu emakethe yaseMelika futhi ifuna izindlela zokuphumelela okwengeziwe. Ukuthuthukiswa kohlelo lokusebenza akuwona nje umbono owodwa okhaliphile. Umsunguli we-Cleevia, uLukáš Stibor, uqhathanisa ukudalwa kwezinhlelo zokusebenza zeselula nokuqoshwa kochungechunge lwethelevishini. "Okokuqala badubula umshayeli, futhi kuphela uma bethanda, badubula lonke uchungechunge. Ngisho nasezicelweni, wukugembula okukhulu,” kuchaza yena.
Ukuthuthukiswa kohlelo lokusebenza njengokuhlola inhlanhla
Ngethimba lakhe lokuthuthukisa, uCleevio ulandela indawo yokuqala yaseMelika, ikakhulukazi eSilicon Valley, lapho iphinde isebenze khona. I-Cleevio inikeza abathuthukisi bayo nolwazi kubantu abanombono othakazelisayo kodwa abangakwazi ukuwenza ngokwabo. "Sizama izinto ezihlukile ngoba singakwazi ukushaya i-jackpot," uStibor ubhekisela ekutheni kungenzeka ukubamba iqhaza okwengeziwe kumaphrojekthi kunokuhlinzeka ngonjiniyela bakhe, futhi ikakhulukazi impumelelo yakamuva yohlelo lokusebenza lwe-Yo, obekuyithuluzi lokuxhumana eliyisiphukuphuku kuphela, kodwa yafika ngesikhathi esifanele futhi wavuna impumelelo.
Kodwa-ke, lokhu akuwona kuphela umsebenzi kaCleevi, ngaphandle kwalokho isitudiyo besingeke sicishe sibe yimpumelelo. “Kuwubuwula ukugxilisa inkampani yonke entweni eyodwa, kufana nokuya ekhasino uyodlala i-roulette nokubheja ngenombolo eyodwa ngaso sonke isikhathi,” kusho uStibor. Yingakho uCleevio enezinye izindawo ezithakaselayo. Ngaphezu komsebenzi osuvele ushiwo eSilicon Valley, abathuthukisi baseCzech baphinde bagxile kumaphrojekthi esikhathi eside, aboniswa e-Czech Republic yinkonzo yokusakaza i-YouRadio. Yize lolu kuwuhlelo olwenziwa ngokwezifiso, isiginesha ye-Cleevia ibonakala kahle kuyo.
I-Spendee 2.0
U-Cleevio uthi unomklamo ohlanzekile nowesimanjemanje, okuyizimfanelo ezingatholakala nakumsebenzi wesitudiyo sokuthuthukisa - izinhlelo zokusebenza uSpendee noTaasky, ezibe nempumelelo enkulu. Bobabili bathole ukwesekwa okukhulu kwa-Apple, uSpendee uphezulu ohlwini lwezinhlelo zokusebenza zezezimali e-US App Store, kanti uTaasky uvele kuwo wonke ama-Starbucks e-US naseCanada. "Lawa amagwinya okuqala," kusikisela uStibor, ephawula ukuthi uCleevio nakanjani ngeke agcine lapho.
Izinyanga eziyishumi manje, abathuthukisi eCleevia bebesebenza kanzima ekubuyekezeni okukhulu kuka-Spendee, umphathi wemali. "Angicabangi ukuthi ukhona osewazi kahle lesi sigaba," kucabanga uStibor, ngokusho kwakhe umholi wezinhlelo zokusebenza zezezimali ongakachazwa njengoba kuchaziwe ku-App Store njengoba kwenzeka kwezinye izimboni.
Inguqulo entsha ye-Spendee kufanele ilethe izinguquko ezibalulekile futhi isuka kumphathi wezezimali olula ukuze idale uhlelo oludinga kakhulu, nakuba isalondoloze ubulula obukhulu ekulawuleni kanye nesixhumi esibonakalayo ngokwaso. “Siyibiza nge-Spendee 2.0 ngoba manje isiwuhlelo olulula lokuphatha imali. Besisebenzela inguqulo entsha cishe izinyanga eziyishumi, enokuhlelwa kabusha okuphelele, izici ezintsha ezivela ku-iOS 8 futhi sihlela okuningi," kusho uStibor, ohlela ukuphinda athole amaphuzu ngale nguqulo entsha.
Ngaphezu kwemisebenzi elindelekile njengezaziso ezihlakaniphile, ukusekelwa kwe-Touch ID namawijethi, elethwe yi-iOS 8, i-Spende izophinde inikeze imodeli entsha yokuthengisa. Kuzo zonke izinkundla, okungukuthi i-iOS ne-Android, i-Spendee izoba mahhala futhi uhlelo lokusebenza lungasetshenziswa njengangaphambili. Uma ukhokha imali eyengeziwe yenguqulo ye-Pro, uzokwazi ukwabelana ngama-akhawunti akho nabangani noma usebenzise umsebenzi we-wallet wokuhamba othakazelisayo, lapho u-Spendee eshintshela "kumodi yokuvakasha" futhi adala i-akhawunti ekhethekile ngemali ethile futhi anikeze ngokushesha ukuguqulwa kwayo. Lapho uvakashela phesheya, uzokwazi ukulawula izindleko zakho ngokushesha, noma ngabe ukhokha ngama-euro, amaphawundi nanoma yini enye.
Iselula kuqala, ideskithophu ifile
Kuyathakazelisa ukuthi i-Cleevio ithuthukela kumadivayisi eselula kuphela. Ngesikhathi esifanayo, ezinye izixazululo ezincintisanayo, kungakhathaliseki ukuthi zisezincwadini zemisebenzi noma abaphathi bezezimali, zinikeza abasebenzisi ithuba lokuxhuma uhlelo lokusebenza lweselula nedeskithophu, okuletha ukunethezeka okwengeziwe. Kodwa uCleevio ucacile kulokhu. “Sicabanga ukuthi amadeskithophu afile. Sikholelwa kakhulu mobile-kuqala," uStibor uchaza ifilosofi yenkampani yakhe. Yize ezame ukwenza uhlelo lweMac noTaasky, akuzange kumkholise ekuthuthukisweni kwezinhlelo zokusebenza zedeskithophu.
"Sifunde okuningi kuyo," ukhumbula isipiliyoni sokuthuthukisa i-Stibor, kodwa manje amadivaysi eselula abalulekile ku-Cleevio njengesikhungo sayo yonke into. Ngenxa yalokhu, u-Cleevio uhlale ebheke onjiniyela bohlelo lokusebenza lweselula abanamakhono nabanesifiso sokujoyina iqembu lakhe elikhulayo. "Inhloso yethu ukwenza izinto ezithakazelisayo ezinomthelela emhlabeni jikelele, futhi sifuna abantu abazosisiza senze lokho."
Ukuxhumana nedeskithophu kuzoba ku-Spendee 2.0, isibonelo, ngendlela yemibiko ecacile ethunyelwe ku-imeyili, kodwa into eyinhloko kaCleevio ukugxila kuselula. "Amapulatifomu afana nezibuko noma amawashi anentshisekelo kakhulu kithi, futhi sigxila kakhulu kulokho esingakwenza. Sifuna ukuba ngabahamba phambili komakhalekhukhwini, sifuna ukwenza izinto zendlela yokuphila ngendlela efanele,” kusho inhloko yakwaCleevia, ehlanganyele ezinhlelweni nezikhondlakhondla ezifana ne-Nestle, McDonald's ne-Coca-Cola. I-Spendee 2.0, ezophuma ezinyangeni ezizayo, izobonisa ukuthi umkhankaso ophumelelayo uyaqhubeka yini.
Ingabe ideskithophu ifile? Kodwa lapho :)
“Umbono wethu uhluke kakhulu ezinkampanini eziningi lapha eCzech Republic. Sifuna ukwenza into ejabulisa kakhulu futhi sibe abangcono kakhulu kukho,"
Yebo, izinkampani eziningi "lapha eCzech Republic" (nanoma yikuphi, ngaleyo ndaba) zikholelwa ekukhiqizeni izinto ezithakazelisayo nezimbi kakhulu. Le mishwana ekhohlisayo kudala imelene nokukhangisa, futhi kuyangimangaza ukuthi i-Jablíčkář ibanika isikhala.
I-PR iyadingeka. emva kwakho konke, yilokhu iwebhusayithi ehlala kuyo.