Adam Kos Uma ucabanga ngemikhiqizo ye-Apple, into yokuqala engase ifike engqondweni yakho i-iPhone, noma i-iPad, i-iPod, noma kunjalo i-iMac. Ngenxa yesithonjana "i", ukuhlonzwa kwamadivayisi anjalo akucacile. Kodwa ingabe ubonile ukuthi le lebula ihamba kancane kodwa ngokuqinisekile iqala ukunyamalala emikhiqizweni emisha? I-Apple Watch, AirPods, HomePod, AirTag - ayisekho "i" ekuqaleni kokuqokwa komkhiqizo. Kodwa kungani kunjalo? Akukhona nje ukuqamba kabusha okulula, ushintsho lubangelwa ezinye eziningi, futhi ngaphezu kwakho konke, izinkinga zomthetho noma ngisho nezomnotho.
Kungaba njalo okuthakaselayo
Umlando waqala nge-iMac
Konke kwaqala ngo-1998 lapho i-Apple yethula i-iMac yokuqala. Akugcinanga nje ngokuba yimpumelelo enkulu yokuthengisa futhi ekugcineni kwasindisa i-Apple ekufeni okuthile, kuphinde kwaqala umkhuba wokulebula imikhiqizo ngohlamvu elithi “i”, u-Apple alusebenzise emikhiqizweni ephumelela kakhulu eminyakeni ezayo. Kuyahlekisa ukuthi uSteve Jobs wayefuna ukubiza i-iMac ngokuthi "MacMan" kuze kube yilapho uKen Segall ephikisana nayo ngokuqinile. Futhi-ke sonke siyambonga ngalokho.
Igalari yezithombe
Ngemva kokuhumusha uhlamvu "i", abantu abaningi bangase bacabange ukuthi lisho "mina" - kodwa lokhu akulona iqiniso, okungukuthi, endabeni ka-Apple. Inkampani yakwa-Apple ikuchaze lokhu ngokuthi ukumaka "i" bekumele kubhekise esenzweni esasikhula ngaleso sikhathi se-inthanethi. Ngakho abantu bakwazi ukuxhuma i-inthanethi + Macintosh okokuqala ngqa. "Mina" lisho nezinye izinto ezifana "nomuntu ngamunye", "ukwazisa" kanye "nokukhuthaza".
Kungaba njalo okuthakaselayo
U-Vratislav Holub Kungani i-Apple Yashintsha Amagama Omkhiqizo
Yize ingekho impendulo esemthethweni evela ku-Apple, kunezizathu eziningi ezisobala zokuthi kungani inkampani ilahle igama elithi "i". Okokuqala, lezi yizinkinga zomthetho. Thatha isibonelo se-Apple Watch. Njengoba i-Apple ichaza, ayikwazanga ukuqamba i-smartwatch yayo ngokuthi "iWatch" ngoba igama lalivele lifunwa ezinye izinkampani ezintathu zase-US, Europe naseChina. Lokhu kwakusho ukuthi i-Apple kufanele iqhamuke negama elisha noma ifake engozini icala futhi ikhokhe izigidi zamaRandi ukuze isebenzise leli gama.
Igalari yezithombe
Le yinto efanayo neyenzeke nge-iPhone. I-"iPhone" yokuqala ikhishwe yiCisco ezinsukwini ezimbalwa ngaphambi kokumenyezelwa kwe-iPhone ye-Apple. Ukuze ikwazi ukusebenzisa igama le-iPhone, i-Apple kwadingeka ikhokhele iCisco imali eshisiwe, ngokwezilinganiso ezithile ibingase ifinyelele ku-$50 million. Izinkinga zomthetho ezifanayo zaphakama nge-iTV, sonke manje esiyazi njenge-Apple TV.
Esinye isizathu okungenzeka ukuthi izinkampani eziningi zithole inzuzo ngokusebenzisa u-"i" emikhiqizweni yazo. Vele, i-Apple ayiyena umnikazi wale ncwadi nganoma iyiphi indlela - yize izamile ukubeka uphawu lokuthengisa le ncwadi. Futhi ngakho-ke elithi "i" lingasetshenziswa futhi ngezinye izinkampani emagameni emikhiqizo yazo.
Kungaba njalo okuthakaselayo
U-Apple wehlise u-"i" lapho kungenzeka khona
Isu lokushiya elithi "i" alisebenzi emikhiqizweni yakamuva yenkampani kuphela. I-Apple isiqalile nokususa isithonjana esithi "i" ezinhlelweni zayo zokusebenza eziningi. Isibonelo, i-iChat ishintshele kumilayezo, iPhoto ithathelwe indawo yezithombe. Kodwa sisenayo iMovie noma iCloud. Kodwa-ke, u-Apple wayengafika kulesi sinyathelo ngisho nangemva kokucabangela okuvuthiwe, ngoba elithi "i" ezihlokweni ezinikeziwe lalingenangqondo. Uma kufanele isho "i-inthanethi" ngakho-ke asikho isidingo sokuyisebenzisa lapho ingafaneleki khona. I-iCloud isengaba iCloud, kodwa kungani i-iMovie isabizwa kanjalo, yi-Apple kuphela owaziyo.
Igalari yezithombe
Ezinye izinkampani ezinkulu zobuchwepheshe ezifana neMicrosoft ne-Google nazo ziguqule igama lezinhlelo zazo ezidumile. Ngokwesibonelo, i-Microsoft yashintsha i-Windows Store yaba yi-Microsoft Store kanye ne-Windows Defender yaba yi-Microsoft Defender. Ngokufanayo, i-Google ishintshile isuka ku-Android Market ne-Android Pay yaya ku-Google Play ne-Google Pay, ngokulandelana. Njengaku-Apple, lokhu kwenza kube lula ukubona ukuthi iyiphi inkampani ephethe umkhiqizo, kuyilapho futhi kusikhumbuza njalo igama lomkhiqizo.
Kungaba njalo okuthakaselayo
Amaya Toman Ingabe kuzoba nomunye u-"i" ozayo?
I-Apple ayibonakali ibuyela ekusebenziseni noma nini maduze. Kodwa lapho isivele ikhona, cishe izohlala. Kungaba kunalokho okungadingekile ukushintsha amagama amabili emikhiqizo edume kakhulu emlandweni wezobuchwepheshe uma sikhuluma nge-iPhone ne-iPad. Esikhundleni salokho, inkampani izoqhubeka nokusebenzisa amagama afana ne-"Apple" nethi "Air" emikhiqizweni yayo emisha.
Kungaba njalo okuthakaselayo
I-Apple manje isebenzisa i-Air ekuqaleni kwegama ukusitshela ukuthi kusho okungenantambo, njengama-AirPods, AirTags, kanye ne-AirPlay. Endabeni ye-MacBook Air, ilebula ifuna ukuvusa ukuphatheka okulula okungenzeka. Ngakho-ke valelisa kancane kancane ku-"i". Noma ngabe iyiphi imoto yenkampani eza, kuzoba i-Apple Car hhayi i-iCar, okufanayo kuya ngezibuko zangempela nezingathandwa kwabathelisi esikubona kanye neminye imikhiqizo.
