Vala isikhangiso

I-TikTok, inkampani ngemuva kwe-ByteDance, iyimpumelelo enkulu. Ngokocwaningo olwenziwe yile nkampani I-Sensor Tower bekuwuhlelo lokusebenza olulandwe kakhulu emhlabeni wonke ngesikhathi sokuvalelwa, okwenza kube ukulandwa okungaphezulu kwezigidigidi ezi-3. Ngakho isicelo sokuqala ngaphandle kwalezo eziphethwe yi-Facebook ukweqa lo mgomo.

Futhi kufanele kukhulunywe ukuthi akazange abe lula nhlobo. E-US, wayesatshiswa ngokuvinjelwa kukahulumeni, wavalwa ngokuphelele eNdiya. Kepha ukuthandwa kwayo kuqhubekile nokukhula, mhlawumbe ngenxa yoxhaso lomqhudelwano we-EURO 2020 osanda kuphothulwa Ngokocwaningo lweSensor Tower, iTikTok iyisicelo sesihlanu sokujoyina inhlangano ekhethekile yezicelo eziyizigidi eziyizinkulungwane ezintathu, amalungu ayo kuze kube manje kuphela. Izihloko ze-Facebook. Ngokuqondile, lezi yi-WhatsApp, Messenger, Facebook kanye ne-Instagram.

Yize i-Instagram ingeza kancane kancane izici ezifana kakhulu nalezo eziku-TikTok, uhlelo lokusebenza lwesiShayina lusaphumelela. Lokhu mhlawumbe kuhlukile kulokho okwenzeka nge-Snapchat ngenkathi i-Instagram yethula isici sayo sezindaba. Ngaphezu kwalokho, i-Sensor Tower ikholelwa ukuthi i-ByteDance ngokungangabazeki izoqhubeka nokusungula futhi yakhe i-ecosystem yabadali ku-TikTok ukuze kugcinwe inkundla ifaneleka ngangokunokwenzeka kubasebenzisi bayo, njengoba omunye umncintiswano osesimweni samapulatifomu e-Kwai ne-Moj ukhula.

TikTok ngezinombolo: 

  • Esigabeni sokuqala sika-2021, uhlelo lokusebenza lufinyelele cishe ukufakwa kokuqala okungu-383 million 
  • Abathengi kuyo basebenzise amaRandi ayizigidi ezingama-919,2 ngalesi sikhathi 
  • Ngo-Q2 2021, uhlelo lokusebenza lubone ukukhula okukhulu kwekota-on-kota ekusetshenzisweni kwemali kwabasebenzisi 
  • Ukuchitha i-39% ngonyaka nonyaka 
  • Ukusetshenziswa kwemali kwabathengi ku-TikTok manje sekudlule ama- $ 2,5 billion emhlabeni jikelele 
  • Ziyi-16 kuphela izinhlelo zokusebenza ezingadlali ezenze imali engaphezu kuka-$2014 bhiliyoni kusukela ngoJanuwari 1 
  • Ezi-5 kuphela kuzo (kuhlanganise ne-TikTok) ezifinyelele ngaphezu kwe- $ 2,5 billion (lezi yi-Tinder, i-Netflix, i-YouTube ne-Tencent Video) 
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