Ondrej Holzman Esikhathini esingaphansi kwenyanga, umkhiqizo omusha olindelwe ovela kwa-Apple uzobe usemakethe - i-Watch. Umkhiqizo wokuqala ozokwakhiwa ngokuphelele ngaphansi kwenduku ye-CEO yamanje u-Tim Cook, oqinisekayo ukuthi leli kuzoba iwashi lokuqala elibaluleke ngempela.
Inhloko yenkampani yaseCalifornia u-se wayekhuluma kungxoxo ebanzi ye fast Company hhayi kuphela nge-Apple Watch, kodwa futhi wakhumbuza uSteve Jobs nefa lakhe futhi wakhuluma ngendlunkulu entsha yenkampani. Inhlolokhono yenziwa nguRick Tetzeli kanye noBrent Schlender, ababhali bencwadi elindelwe Ukuba nguSteve Jobs.
Iwashi lokuqala lesimanje elihlakaniphile
Ku-Watch, i-Apple kwadingeka isungule isixhumi esibonakalayo esisha ngokuphelele somsebenzisi, ngoba lokho okusebenze kuze kube manje ku-Mac, i-iPhone noma i-iPad bekungeke kusetshenziswe kusibonisi esincane kangaka esisesihlakaleni. “Ziningi izinto osekuphele iminyaka kusetshenzwa kuzo. Ungakhiphi into ize ilunge. Yiba nesineke ukuze ukwenze kahle. Yilokho kanye okwenzeka kithi ngewashi. Asibona abokuqala," kuqaphela uCook.
Kodwa-ke, lesi akusona isikhundla esingaziwa se-Apple. Ubengaqali ukuqhamuka neMP3 player, ubengaqali ukuqhamuka ne-smartphone noma i-tablet. "Kodwa kungenzeka sibe ne-smart phone yokuqala yesimanje futhi sizoba newashi lokuqala lesimanje elihlakaniphile - elokuqala elibalulekile," umphathi wenkampani akakufihli ukuzethemba kwakhe ngaphambi kokwethulwa komkhiqizo omusha.
[yenza isenzo=”caphuna”]Akukho ukuguquguquka esikwenzile okwabikezelwa ukuthi kuzoba yimpumelelo yamanje.[/do]
Nokho, ngisho noCook akenqabi ukulinganisa ukuthi iwashi liyoba yimpumelelo kangakanani. Ngenkathi u-Apple ekhipha i-iPod, akekho owayekholelwa empumelelweni. Umgomo wabekelwe i-iPhone: iphesenti elingu-1 lemakethe, amafoni ayizigidi ezingu-10 ngonyaka wokuqala. I-Apple ayinayo imigomo ebekiwe ye-Watch, okungenani hhayi ngokusemthethweni.
“Asizibekelanga izinombolo zewashi. Iwashi lidinga i-iPhone 5, 6 noma 6 Plus ukuze lisebenze, ngakho lokho kuwumkhawulo omncane. Kepha ngicabanga ukuthi bazokwenza kahle, ”kubikezela u-Cook, osebenzisa i-Apple Watch nsuku zonke futhi, ngokusho kwakhe, akasakwazi ukucabanga ukusebenza ngaphandle kwayo.
Ngokuvamile, endabeni yamawashi amasha ahlakaniphile, kuthiwa abantu abazi ukuthi kungani kufanele bafune idivayisi enjalo kwasekuqaleni. Kungani ufuna iwashi elibiza okungenani imiqhele eyizinkulungwane eziyi-10, kodwa kunalokho? "Yebo, kodwa abantu abazange bakubone nge-iPod ekuqaleni, futhi abazange bakubone nge-iPhone. I-iPad ibambe ukugxekwa okukhulu," kukhumbula uCook.
“Eqinisweni angicabangi ukuthi kukhona uguquko esilwenzile obekubikezelwa ukuthi luzophumelela zisuka nje. Ngokubheka emuva kuphela lapho abantu babona ukubaluleka. Mhlawumbe iwashi lizotholwa ngendlela efanayo, ”kwengeza umphathi wakwa-Apple.
Sashintsha ngaphansi kweMisebenzi, siyashintsha manje
Ngaphambi kokufika kwe-Apple Watch, ingcindezi ayikho kuyo yonke inkampani kuphela, kodwa futhi ikakhulukazi kumuntu kaTim Cook. Selokhu kwahamba uSteve Jobs, lona ngumkhiqizo wokuqala owethulwe lapho umsunguli wenkampani ongasekho ngokusobala akazange angenele nakancane. Noma kunjalo, waba nethonya elikhulu kuye, ngemibono nezindinganiso zakhe, njengoba umngane wakhe oseduze uCook echaza.
“USteve wayenomuzwa wokuthi abantu abaningi bahlala ebhokisini elincane futhi bacabanga ukuthi abakwazi ukuthonya noma ukushintsha okuningi. Ngicabanga ukuthi angakubiza ngempilo elinganiselwe. Futhi ngaphezu kwanoma ubani omunye engake ngahlangana naye, uSteve akazange akwamukele lokho,” kukhumbula uCook. “Ufundise bonke abaphathi bakhe abaphezulu ukwenqaba le filosofi. Kuphela uma ukwazi ukwenza lokho ungakwazi ukushintsha izinto.”
[yenza isenzo=”caphuna”]Ngicabanga ukuthi amanani akufanele ashintshe.[/do]
Namuhla, i-Apple iyinkampani ebaluleke kakhulu emhlabeni, ngokwesiko yephula amarekhodi ngesikhathi sokumenyezelwa kwemali etholwayo njalo ngekota futhi inemali engaphezu kwezigidi eziyizinkulungwane eziyi-180 zamadola. Noma kunjalo, u-Tim Cook uyaqiniseka ukuthi akukhona nje "ukwenza okuningi."
“Kunale nto, cishe isifo, emhlabeni wezobuchwepheshe lapho incazelo yempumelelo ilingana nezinombolo ezinkulu kakhulu ezingenzeka. Uthole ukuchofoza okungaki, bangaki abasebenzisi abasebenzayo onabo, mingaki imikhiqizo oyidayisile? Wonke umuntu ubonakala efuna izinombolo eziphezulu. USteve akazange athatheke ngalokhu. Ubegxile ekudaleni okungcono kakhulu, ”kusho uCook, wengeza ngokuthi lokhu kuseyisiqubulo senkampani, njengoba kushintsha ngokwemvelo ngokuhamba kwesikhathi.
“Sishintsha nsuku zonke. Besishintsha zonke izinsuku elapha futhi sishintsha mihla namalanga njengoba engasekho. Kodwa amanani asemqoka ahlala enjengoba ayenjalo ngo-1998, njengoba ayenjalo ngo-2005 futhi njengoba ayenjalo ngo-2010. Ngicabanga ukuthi amanani akufanele ashintshe, kodwa konke okunye kungashintsha, "kusho uCook, ngokombono wakhe esinye isici esibalulekile Apple.
“Kuzoba nezimo lapho sisho okuthile futhi eminyakeni emibili sizoba nombono ohluke ngokuphelele ngakho. Eqinisweni, singasho okuthile manje futhi sikubone ngendlela ehlukile ngesonto. Asinankinga nalokho. Empeleni kuhle ukuthi sibe nesibindi sokukuvuma,” kusho uTim Cook.
Ungafunda ingxoxo ephelele naye kusizindalwazi fast Company lapha. Wona lo magazini waphinde wanyathelisa isampula eliphelele lencwadi Ukuba nguSteve Jobs, ephuma ngesonto elizayo futhi esibhekwa njengencwadi ye-Apple ehamba phambili okwamanje. Kule ngcaphuno, u-Tim Cook uphinde akhulume ngoSteve Jobs nokuthi wenqabe kanjani isibindi sakhe. Ungathola isampula yencwadi ngesiNgisi lapha.
Inkinga ukuthi imikhiqizo yangaphambili efana ne-iPad noma i-iPhone yayihlukile. Iwashi le-Apple alihlukile kunoma yini, linikeza okufanayo nokuncintisana, kodwa ngokuqina okubi kakhulu kanye nenani eliphakeme. Iningi labantu lithenga i-Apple Watch ngoba nje i-Apple.
I-Apple Watch ngokuqinisekile inokwehluka kwayo, ngokwesibonelo indawo yomsebenzisi, kodwa nangaphakathi kwezinye izinto ezifana nempilo, ukuqina, ukuxhumana, njll., umsebenzisi unezinketho eziningi nezinzwa ongazisebenzisa ekuphileni kwansuku zonke kunamanye ama-brand akade ekhona. iminyaka embalwa. Isibonelo, umqeqeshi womuntu siqu, ukuxhumana nemishini yezokwelapha, imisebenzi ye-Apple Pay, amathuba okusetshenziswa kumasevisi afana namahhotela, ukuzulazula kusetshenziswa ukudlidliza, izindlela zokuxhumana phakathi kwamawashi ngokwawo, njll., njll. (futhi yebo, ngeshwa, amanye le misebenzi ngeke isekelwe e-Czech Republic, abanye abakhiqizi abafana nathi).
Ngaphezu kwalokho, amandla alawa mawashi asathuthuka futhi asenendlela ende okufanele ahambe, nokho, asevele enezici eziningi zokusebenziseka umncintiswano ongenazo, futhi ngokuphambene nalokho, ngokuvamile aqukethe konke umncintiswano. ibe nayo eminyakeni edlule. Wonke umuntu unombono ohlukile wentengo. Uma ngicabangela imisebenzi, ukucubungula, ukusekela, imakethe yezicelo ekhuphukayo, njll., intengo ibonakala ilingana kimi (okungukuthi isuka ku-CZK 10.000). Impilo yebhethri ye-Ditto. Amahora angu-18? Kungani kungenjalo? Iwashi, hhayi i-smartphone. Uyalivula iwashi ngesinye isikhathi, awukalali ulibambe ngesandla kusihlwa, uliphonse kushaja, mina ngokwami anginankinga nalokho.
Ngaphezu kwakho konke lokhu, i-Apple inenzuzo eyodwa enkulu (um) - abathuthukisi. Idlanzana labanye abakhiqizi abaphumelelanga ngoba bona ngokwabo abakwazanga ngisho ukukhombisa umphakathi ukuthi ubuchwepheshe obugqokekayo empeleni bungobani, abazange babubonise ngisho nakubathuthukisi abakha izinhlelo zokusebenza futhi ngaleyo ndlela bazingcwabe ngokwabo le mishini.
Uma ungayithandi i-Apple Watch, ungayithengi. Mina ngokwami angiwuthandi umklamo, ngiwuthola uhlakaniphile futhi isidingo sokuxhunywa ku-iPhone siyangikhathaza, anginankinga nabanye. Yisizukulwane sokuqala.
PS: Ngingathanda futhi ukwazi ukuthi ngingasithola kanjani isimo sebhethri ku-AW, ngandlela thile angizange ngidubule inkomba noma kuphi :)
I-MWB App - MyWatchBattery
Ukhuluma umbhedo futhi.
Masibhekane nakho, i-iPhone ngokuqinisekile yayingeyona into eyingqayizivele .. Akukhona mayelana nokuqanjwa kabusha, kodwa mayelana neqiniso lokuthi i-Apple ingenza into esivele yakhiwe isebenze futhi ihehe futhi, ngaphezu kwalokho, iyethule ngokukhazimulayo. Noma ubani obone umcimbi wokugcina we-Watch nedemo cishe uyazi ukuthi iyiphi eshayayo...
Ngikholelwa ngokuqinile empumelelweni yewashi, kodwa ngithemba ukuthi isidingo sizokwaneliswa futhi i-oda langaphambilini langempela lizohlangatshezwana nalo :D
Ngicabanga ukuthi amawashi angempela azofika ngonyaka kusukela esizukulwaneni sesibili futhi azoba nencazelo yangempela lapho ibhethri lihlala isonto lonke.
Ngakho-ke lindela ukuthi ngonyaka kuzoba nesizukulwane sesibili .. Futhi okwesithathu kwesinye, akunjalo? :D
Yebo, kulindelekile ukuthi kube njalo ngonyaka, phela, njengeminye imikhiqizo yabo.
I-AW iwumkhiqizo ophumelelayo ovela ku-APPLE = akukaze kudayiswe okuningi kangaka ngaphambili, akukaze kwaziwe okuningi kusengaphambili futhi kusenesikhathi kangangokuthi abaningi abaguquguqukayo (njengoba besho namuhla) bakwazile ukulungisa, ukuthuthukisa kanye nokuthengisa okulinganayo okusebenzayo. kusukela kulwazi lwephromo kanye nokukodwa !!! Ukuhlanjululwa kwengqondo okungapheli mayelana ne-AW kuyisenzakalo esiphelele - isenzakalo esingashintshwa sibe isiswebhu... Izibalo zokuthengisa sezivele zincane lapha futhi asikakaqali I-PRE-ORDER yangempela!!!! I-AW ihamba phambili ngendlela eyodwa kuphela - izothola u-100% wokudalulwa okukhulu kakhulu emlandweni - Ngenani elincane lemali evela ephaketheni le-APPLE emlandweni.... Vusani bantu, mhlawumbe lokhu akusajwayelekile (qondani imvelo) - akekho ozimisele ngempela ukulinda i-AW ukuthi iphinde ingene esandleni bese ithi 0/1???? Asiboni sonke - ukuthi siba kanjani "indawo yokukhangisa" mahhala... Bangaki kini abazimisele ukuphendula "YEBO BOSS:-)" embuzweni womphathi wakho uma uzohamba futhi ihora elingu-1 kwenye indawo umemezele esidlangalaleni inkazimulo yenkampani yakhe MAHHALA? Hhayi-ke futhi ngicela ube neqiniso empendulweni yakho…..
Futhi i-hype ezungeze i-AW inkulu kakhulu eMelika...
I-iPod yayine-hype efanayo. I-iPhone yayine-hype efanayo. I-iPad yayine-hype efanayo. Kuhlala kuwumjikelezo - othile uqhamuka nokuthile, u-Apple wenza ngendlela yakhe futhi wenza ingcebo ngakho. Iwashi lizoba lihle futhi kanye ne-iPhone kuzoba yi-hyper. Ngokwami, ngibheke ngabomvu i-Watch. Cishe ngeke ngiyibone i-Edition (mhlawumbe kothile) futhi angiyithandi iSport ngenxa ye-mata. Nginabo!
Ngicabanga ukuthi sinenkumbulo ehlukile = Imisebenzi yakhipha i-iPhone ephaketheni lakhe futhi kwaba ngokokuqala ngqa ukuthi noma ubani ayibone ... .. qhubeka uzigcwalise ngokwakho. I-Apple yenza izinto ezintsha kwezokumaketha kuphela!
Angiwuboni umehluko obalulekile kwamanye amawashi, ukusetshenziswa kwawo kuyafana, akufani ne-iPhone noma i-iPad. Kodwa i-Apple iyimfashini namuhla, ngakho ngikholelwa ukuthi izophumelela kakhulu kunemikhiqizo efanayo yomncintiswano.