Philip Houska Ngesonto eledlule kwa-Apple, phakathi kwezinye izinto, bekunomoya wezinguquko zokuphatha. UJeff Williams noJohny Srouji bakhushulelwe esikhundleni, kwathi uPhil Schiller, inhloko yezokukhangisa, wathola amakhono amasha ngaphansi kwephiko lakhe. Ngaphandle kwe-Apple Stores, azoyinakekela, naye uyathinteka ngokuthengwa okusha - ngonyaka ozayo uzosizwa nguTor Myhren esikhundleni sePhini likaMengameli wezokuMaketha nezokuXhumana.
U-Myhren phambilini uke wasebenza njengomqondisi wokudala wesikhungo sokukhangisa se-inthanethi iGrey Group nanjengomqondisi ophethe wehhovisi leGrey Group eNew York. Nokho, kukhona okunye okumlindile kwa-Apple. Ngempela, uzobe ephethe inhlobonhlobo yemikhiqizo kusukela ezikhangisweni ze-TV kuya ekufakweni kwemikhiqizo kanye nomklamo wangaphandle wezitini nodaka. Kuyacaca ukuthi akasakwazi ukulinda lesi sikhundla, u-Apple naye uthembisa izinto eziningi ezinhle kuyena.
“Iminyaka eyisishiyagalombili ngiseGray Group bekungeyona into ehamba phambili empilweni yami yonke. Ngayithanda yonke iminithi lapho futhi ngajabulela ukusebenza nomngane wami nomeluleki uJim Heekin. Awekho amazwi okuveza indlela engiziqhenya ngayo ngesikwakhiwe ndawonye. I-Apple ibe nethonya elihle kakhulu empilweni yami futhi yangikhuthaza emsebenzini wami wokudala ngaphezu kwanoma yini enye,” kusho uMyhren. I-Business Insider wengeza ngokuthi angakujabulela ukujoyina iqembu likaTim Cook.
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Kumele kwengezwe ukuthi uMyhren akamusha kulo mkhakha. Ngokuphambene nse. Akagcinanga nje ngokuba nengqondo yokudala ngemuva kwesikhangiso se-E*Trade Baby's Super Bowl, kodwa futhi waphatha umkhankaso we-DirectTV noRob Lowe futhi waguqula u-Ellen DeGeneres wenza lokho okubizwa nge-CoverGirl. UMyhren wabamba iqhaza ezinhlelweni ezithokozisayo ezamenza wavelela futhi wazuza umusa ezinkampanini ezinkulu nezihlonishwa kakhulu.
Eminyakeni eyisithupha edlule, ubesehhovisi leGrey Group eNew York, lapho akwazi khona ukuphindaphinda inani labasebenzi cishe kathathu laya kubantu abayinkulungwane futhi wawina izindondo ezimbalwa zenkampani. Kuyaphawuleka ukuthi iGrey Group, kanye noMyhren ngokwakhe, bawine imiklomelo eyi-1 yamaLions emcimbini waminyaka yonke weCannes Lions kulo nyaka.
Lapho abaphathi beGrey Group bezwa ukuthi uMyhren uzozishiya maduze ezikhundleni zabo, i-CEO uJim Heekin kanye ne-CEO yaseNyakatho Melika uMichael Houston bathumele incwadi kuyo yonke iminyango enkampanini befingqa zonke izimpumelelo zikaMyhren, akuzuzile, imibono kanye nezenzo zokukhuthaza, bethi lokho kuzomfaneleka. ukubonga okuqotho kubo bonke abathole ithuba lokusebenza naye.
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U-Myhren mathupha naye unemiklomelo eminingi nezikhathi ezithokozisayo eziphushele ukuzethemba kwakhe nokudala kwakhe phambili. Ufakwe ohlwini lukaFortune "40 under 40", wazuza indawo ehloniphekile ohlwini lwe-Fast Company lwabantu abanobuciko kakhulu, futhi wabamba iqhaza ezingxoxweni ezimbili ze-TED.
Phakathi kohlobo lwakhe, uMyhren wayehlonishwa kakhulu. U-Adweek umchaze “njengesithonjana somhlaba wonke esisize ukukhuphula iGrey Group phezulu”. Umqondisi wokusungula wesikhungo sokukhangisa u-Droga5 Ted Royer, i-CEO ye-FCB Global Carter Murray nabanye abaningi abazange bagodle amazwi omusa.
Isizinda sakhe sasingasekelwe ekudaleni izikhangiso nemikhankaso. Kusukela ekuqaleni, ubeyintatheli futhi waqala ukubhala ezemidlalo ku I-Providence Journal. Njengoba uMyhren ngokwakhe esho, lesi sikhundla samnikeza umbono ocacile nomqondo wokuthi angawuphatha kanjani umsebenzi wakhe wokukhangisa, njengoba kwakufanele abhekane nezikhathi eziqinile okufanele zihlangatshezwe.
Nawe ubematasa nokuqopha futhi lapho wayengekho esimweni sokudala okuthile, wagibela eqhweni lakhe noma wathatha i-basketball, ayeseyijwayele kakhulu futhi wayidlalela i-Occidental College e-Los Angeles, lapho, ngokwesibonelo, uBarack Obama afunda khona. Uthando lwakhe ngeJapan alunakuphikwa - ukhuluma isiJapane kahle futhi wahlangana nomkakhe wesikhathi esizayo eTokyo.
I-Tor Myhren izoba omunye wabaphathi ababalulekile be-Apple kusukela ku-2016, futhi kungenzeka ukuthi ngokuhamba kwesikhathi sizobona izinguquko ezithile kokubili kusukela ekubukeni kokukhangisa, kanye nokubuka kobuchwepheshe bokuxhumana namasu amasha okuthengisa. Akungabazeki ukuthi ungumuntu oye wazuza okuthile emhlabeni, ngakho-ke unelungelo lokuthuthela enkampanini efana ne-Apple.
