Philip Houska Bekungeyona imfihlo ukuthi i-Apple izoqasha isengezo esisha emnyangweni wezokumaketha kulo nyaka. Kakade ngoDisemba kwaziwa, ukuthi uTor Myhren, osephenduke manje, uzojoyina i-Apple ngokusemthethweni iphini likamongameli wenkampani kwezokuxhumana zokumaketha.
I-Myhren ibaluleke kakhulu ubuntu obubonakalayo emkhakheni wezokukhangisa nokukhangisa. Isibonelo, ubambe iqhaza emikhankasweni efana ne-E*Trade Baby, i-DirectTV ne-CoverGirl no-Ellen DeGeneres. Akayena futhi umafikizolo ekubambeni iqhaza kumaphrojekthi ahlukahlukene asezingeni eliphezulu.
Kwa-Apple, uMyhren ungena esikhundleni sika-Hiroki Asai, osethatha umhlalaphansi ngemuva kweminyaka eyishumi nesishiyagalombili esebenza kule nkampani futhi ebambe isikhundla esifanayo. Ngaphambi kokujoyina uCupertino, uTor Myhren wayenguMqondisi Omkhulu Wokudala eGrey Group.
Mayelana nolwazi oluqoqiwe nekhono, u-Myhren ngeke agcine nje ngokunakekela ukukhangisa kwethelevishini ne-inthanethi kwa-Apple, kodwa futhi nomklamo wokupakishwa kwemikhiqizo neminye imisebenzi yokumaketha yenkampani. Ukubaluleka kwesikhundla sakhe kubonakala ngokuthi uzobika ngqo ku-CEO u-Tim Cook.
Kodwa-ke, i-Myhren akuyona ukuphela kokuqinisa okubalulekile kwe-Apple emasontweni asanda kwedlula. U-Karen Appleton naye ujoyina i-Apple ngemva kweminyaka eyisikhombisa e-Box, inkampani yokwabelana ngamafayela e-inthanethi egxile ebhizinisini kanye nokuphatha imibhalo. Usebenze e-Box njengesikhulu esibhekelele izinsizakalo zamafu kanye nokuthuthukiswa kwebhizinisi lensizakalo, futhi kufanele agxile emkhakheni webhizinisi kwa-Apple.
Umdondoshiya waseCalifornia uya ngokuya uqondise izinkampani ezinkulu, njengoba kufakazelwa ukusebenzisana ne-IBM neCisco, ngokwesibonelo, nomakadebona embonini u-Appleton angayisiza ukuthi ithuthuke nakakhulu kule ndawo.
