Vala isikhangiso

Izolo kumenyezelwe lokho I-Apple isayine izivumelwano namaqembu amabili amakhulu ezinkampani ezizimele zokuqopha, Iqembu le-Merlin Network kanye ne-Beggars Group. Lokhu kwenzeke ngemuva kokushintsha kwezimo. Ekuqaleni, izinkampani zokuqopha nabashicileli bekungafanele bathole lutho ngesikhathi sesivivinyo sezinyanga ezintathu, NgeSonto nokho, kwaba khona ukuphenduka. Kepha bekungakacaci ukuthi kusho ukuthini ngempela - u-Eddy Cue umemezele ukuthi i-Apple izokhokha izinkampani zokuqopha ngesikhathi sesivivinyo, kodwa hhayi ukuthi yimalini.

Umbuzo omkhulu bekuwukuthi ingabe izolingana nama-akhawunti akhokhelwayo, isitatimende esilula sika-Cue esiphakamisiwe, noma ngaphansi. Manje kuvela ukuthi kuzoba ngaphansi kanjani bayabika I-NY Times. Inkampani yokuqopha ithola amasenti angu-0,2 ($0,002) futhi umshicileli womculo uthola amasenti angu-0,047 ($0,00046) ngokudlalwa ngakunye kwengoma ngesikhathi sesivivinyo samahhala. Lokho kubonakala kukuncane kakhulu, kodwa kucishe kufane nabakuthola kwa-Spotify ngokudlala komsebenzisi oyedwa ongakhokhi.

Amalebula okurekhoda nabashicileli bathola u-70% wenzuzo ye-Spotify yemidlalo evela kumsebenzisi okhokhayo, futhi ingxenye yalokho, noma u-35%, ngemidlalo evela kumsebenzisi ongakhokhi. I-Apple, ngakolunye uhlangothi, izokhokha ngokudlala phakathi nesikhathi esikhokhelwe U-71,5% wenzuzo e-US kanye nesilinganiso esingu-73% emhlabeni wonke. Ngaphezu kwalokho, abasebenzisi abakhokhayo bangalindelwa ukuthi babe ngaphezulu kakhulu nge-Apple Music, njengoba ngemuva kwesikhathi sesivivinyo sezinyanga ezintathu bazokwazi ukufinyelela kuphela. Ishaya 1 futhi Xhuma.

I-Spotify izonikeza abasebenzisi abangakhokhi ukudlalwa komculo okungenamkhawulo ngisho nangemva kwesivivinyo esiyinyanga yonke, kodwa izikhangiso zizongezwa ngemva kwalokho. Njengamanje, iSpotify iphinde inikeze isilingo sezinyanga ezintathu e-United States ngentengo encishisiwe engu-$0,99. Ukufinyelela kwamahhala enguqulweni ephelele ye-Spotify manje - ngokusobala ngenxa yokufika kwe-Apple Music - kwandiswe amazwe ambalwa kuya ezinyangeni ezimbili, amakhasimende aseCzech Republic azokhokha ama-euro angu-0,99 ezinyangeni ezimbili zokuqala. Inketho yokusebenzisa i-Spotify Premium mahhala inyanga yonke ikhanseliwe. Lokhu okunikezwayo okusanda kwethulwa kusebenza kuze kube uJulayi 7.

Endabeni ye-Apple Music, imibandela eshiwo izosebenza kuzo zonke izinkampani zokuqopha nabashicileli abasayina inkontileka ne-Apple. Lokhu ngeke kuphinde indaba ye-YouTube kusukela engxenyeni yesibili yonyaka odlule, lapho izinkampani ezincane ezizimele zikhala ngokuthi ezinkulu zinikezwa izimo ezingcono kakhulu.

Umthombo: I-New York Times, 9to5Mac (1, 2)
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