Tomas Chlebek Abasebenzi abahlukahlukene bakwa-Apple bebelokhu bekhuluma nabezindaba muva nje, abasanda kuba ngumklami UMarc Newson kanye nochwepheshe bokufaneleka Jay Blahnik. Kulokhu u-Oliver Schusser, iPhini likaMongameli Wezizwe Zonke we-iTunes ukhulume. Ngencwadi yaseBrithani The Guardian wayekhuluma kakhulu nge-Apple Music.
Imicimbi emikhulu ehlobene ne-Apple Music kusukela yethulwa ememezela inombolo yabantu abasebenzisa inguqulo yesilingo kanye nokwethulwa kwe-albhamu entsha UDkt. Dre, Compton. Kuze kube manje, bobabili bakhombisa ukuthi i-Apple izokwenza okungenani kahle emhlabeni wezinsizakalo zokusakaza, futhi uSchusser akazange azigodle izitatimende ezinhle maqondana ne-Apple Music Connect, uhlobo lwenethiwekhi yokuxhumana nabantu esetshenziswa ukuxhuma abaculi ngqo nezilaleli zabo: "I-Apple I-Music Connect ikhula kakhulu njengoba ikhula futhi iyanda inani labaculi abaxhumana nabalandeli babo […].
Kodwa-ke, uqhube wathi, ukuhlukahluka okuvela izikhathi eziningana esihlokweni: "[...] sisenomsebenzi wesikole osele ngaphambi kokuphela konyaka." Umculo ku-Android, okufanele kwenzeke ekwindla ngokuthi i-Apple "isenomsebenzi othile" okufanele iwuqedele ngaphambi kokwethulwa. Okwesibili ukusabela kumpendulo engemihle evela kubasebenzisi abaningi abakhononda ngokusetshenziswa okuyinkimbinkimbi komsebenzisi nezinkinga zamalabhulali abo omculo.
[yenza isenzo=”citation”]i-iTunes iseyingxenye enkulu yebhizinisi lethu.[/do]
“Umkhiqizo uhlala ubalulekile kithi futhi sithola izimpendulo eziningi. Khumbula ukuthi lokhu bekuwukwethulwa okukhulu ngezimakethe eziyi-110 ngesikhathi esisodwa, ngakho sinezimpendulo eziningi. Yebo, sizama ukuyithuthukisa nsuku zonke,” kuchaza uSchusser.
Mayelana nemicimbi emibili emikhulu eshiwo ngenhla, isimemezelo sabantu abayizigidi eziyi-11 abasebenzisa uhlobo lwesilingo lwe-Apple Music. yagqekezwa kungakabiphi ngokuqagela ukuthi cishe u-48% wabantu abasetha leyo nombolo bayekile ukusebenzisa i-Apple Music. Yize u-Apple ephikisana nale nombolo ephezulu neyakhe, eyayicishe ibe ngama-21%, uSchusser ngokwakhe wenqabile ukubhekana nalezi zibalo, ethi yena nabanye abasebenzi bakwa-Apple bafuna ngempela ukugxila ekwenzeni umkhiqizo ube muhle ngangokunokwenzeka - izinhloso zabo kunalokho izibalo zesikhathi eside nezamanje azibalulekile kakhulu kuzo.
Ukukhishwa kwe-albhamu ethi Compton kaDkt. Dre ngakolunye uhlangothi ibe yimpumelelo ngaphandle kokuphikisa, lapho amathrekhi akuwo alalelwa izikhathi eziyizigidi ezingu-25 ngesonto lokuqala ku-Apple Music, kodwa ngesikhathi esifanayo aqopha ukulanda kwesigamu sesigidi ku-iTunes. U-Oliver Schusser ubona lokhu njengobufakazi bokuthi ukusakaza-bukhoma ngeke kube nomthelela omubi kakhulu ekuthengeni umculo, okungenani ngokwedijithali: “Uma ulandela imboni futhi ubheka izinombolo, ibhizinisi lokudawuniloda linempilo kakhulu. I-iTunes iseyingxenye enkulu yebhizinisi lethu futhi isazoqhubeka nokuba njalo, ngakho sisebenzisa isikhathi namandla afanayo kuyo.”
Ekugcineni, ingxenye ehluke kakhulu ye-Apple Music ihlala iwuhlu lwadlalwayo olukhethwe ngesandla olugxile ekutholeni umculo omusha. Ngasikhathi sinye, izinkampani ezizimele zokurekhoda zikhathazekile ngokukhula kwentshisakalo kulolu hlobo lohlu lwadlalwayo, ngoba ngenkathi ingxenye ebalulekile yazo inqunywa umculo okhiqizwa izinkampani ezizimele zokurekhoda, intshisekelo enkulu kuzo ingabangelwa umthelela omkhulu wezinkampani ezinkulu zokuqopha, okwamanje ezilawula ingxenye enkulu yomsakazo wezohwebo. USchusser ukuchithile lokhu kukhathazeka ngokuthi, “Sithanda abaculi abazimele kanjalo namalebula amakhulu. Amaciko amancane namakhulu. Uma uvula i-Beats 1 futhi ubala isilinganiso sabaculi bamalebula amakhulu kubaculi be-indie, indawo yokuthola umculo omusha kunoma iyiphi ilebula.”
