Amaya Toman Umhlaba wanamuhla ulawulwa kakhulu yizinkonzo zokusakaza umculo. Abasebenzisi abavamile ukuthenga umculo ku-inthanethi, bancamela ukusebenzisa izinhlelo zokusebenza ezifana ne-Apple Music noma i-Spotify. Nokho, eminyakeni edlule kwakuhlukile. NgoFebhuwari 2008, kwaqala ukuqhuma kwenkonzo yeSitolo se-iTunes. Naphezu kokuhlazeka kokuqala nokungabaza, ngokushesha kwathola ukuthandwa okukhulu phakathi kwabasebenzisi. Esitolimendeni sanamuhla sochungechunge lwethu lwemicimbi emikhulu emlandweni we-Apple, sibheka emuva osukwini lapho Isitolo Somculo se-iTunes esiku-inthanethi saba umdayisi wesibili omkhulu womculo.
Kungaba njalo okuthakaselayo
Engxenyeni yesibili kaFebhuwari 2008, i-Apple yakhipha isitatimende lapho yasho khona ngokuziqhenya ukuthi isitolo sayo somculo se-iTunes sesibe ngeyesibili edayisa umculo ngobukhulu e-United States kungakapheli iminyaka emihlanu yethulwa - ngaleso sikhathi yadlulwa yiqembu. I-Wal-Mart chain. Kulesi sikhathi esifushane, izingoma ezingaphezu kwezigidigidi ezine sezithengiswe ku-iTunes kubasebenzisi abangaphezu kwezigidi ezingamashumi amahlanu. Kube yimpumelelo enkulu kwa-Apple nokuqinisekisa ukuthi le nkampani iyakwazi ukuphila nasemakethe yomculo. "Sithanda ukubonga abathandi bomculo abangaphezu kwezigidi ezingamashumi amahlanu abasize i-iTunes Store yafinyelela kulesi sigameko esimangalisayo," U-Eddy Cue, ngaleso sikhathi owayesebenza kwa-Apple njengephini likamongameli we-iTunes, esitatimendeni sabezindaba. UCue uphinde wengeza ngokuthi i-Apple ihlela ukufaka insiza yokuqasha imuvi ku-iTunes. Ukubekwa kweSitolo Somculo se-iTunes ezingeni lesiliva lamashadi abathengisi bomculo kwabikwa yi-NDP Group, ebhekene nocwaningo lwemakethe, futhi ngaleso sikhathi eyayihlela uhlu lwemibuzo olubizwa nge-MusicWatch. Njengoba abasebenzisi bancamela ukuthenga izingoma ezingazodwana kunokuthenga ama-albhamu wonke, Iqembu le-NDP lenze izibalo ezifanele ngokubala njalo amaculo ayishumi nambili njenge-CD eyodwa.
Bheka ukuthi i-iTunes yayibukeka kanjani ngo-2007 no-2008:
I-iTunes Music Store yethulwa ngokusemthethweni ekupheleni kuka-April 2003. Ngaleso sikhathi, abantu babethenga umculo ikakhulukazi kumidiya yenyama futhi ukulanda umculo ku-inthanethi kwakuhlotshaniswa kakhulu nobugebengu. Kodwa i-Apple yakwazi ukunqoba ngempumelelo ukucwasa okuningi kwalolu hlobo ngesitolo somculo we-iTunes, futhi abantu basheshe bathola indlela entsha yokuthola umculo.
