Amaya Toman Impi ye-Apple vs. I-Samsung isiphenduke ingxenye ehlala njalo yezimpilo zethu, esingasayiboni. Kodwa uyakhumbula ukuthi le ngxabano endala yaqala kanjani futhi nini?
Izimbangi nabahlanganyeli
Isibhamu sokuqala empini engapheli ye-Apple vs. AbakwaSamsung bavele bawa ngo-2010. Ngaleso sikhathi, ithimba labaphathi be-Apple lavakashela ngokuzethemba endlunkulu yakwaSamsung eSeoul, eSouth Korea, lapho lanquma khona ukutshela abameleli bomkhiqizi wama-smartphone imbangi ukuthi iziphi izinsolo zabo. Lokhu kwaqala impi eyabiza umsebenzi omningi, isikhathi, umzamo kanye nemali. Impi phakathi kwezimbangi ezimbili nazo ezingabahlanganyeli.
Ngo-August 4, 2010, iqembu lamadoda azimisele e-Apple langena endlunkulu enezitezi ezingamashumi amane nane zenkampani yakwaSamsung eSeoul, eSouth Korea, futhi laqala ingxabano okungenzeka ukuthi izoqhubeka ivutha ngezindlela ezihlukahlukene inqobo nje uma laba bobabili. izinkampani eziqanjiwe zikhona. Ekuqaleni kwakho konke kwakuyi-smartphone ye-Samsung Galaxy S, ochwepheshe benkampani ye-apula abaphetha ngokuthi iwumkhiqizo wobugebengu obuhlanzekile, ngakho-ke banquma ukuthatha isinyathelo. Umuntu angaphikisana ngokuthi akukho okunye obekungacatshangwa ku-smartphone ngaleso sikhathi kunenkinobho enkulu, isikrini sokuthinta kanye nemiphetho eyindilinga, kodwa u-Apple wayebheka lo mklamo - kodwa hhayi nje umklamo - njengokwephulwa kwempahla yengqondo ye-Samsung.
USteve Jobs uthukuthele - futhi ukufutheka kwakungenye yezinto aphumelele kakhulu kuzo. Imisebenzi, kanye no-COO wangaleso sikhathi u-Tim Cook, bazwakalise ukukhathazeka kwabo ubuso nobuso nomongameli wakwa-Samsung u-Jay Y. Lee, kodwa abazange bathole izimpendulo ezanelisayo.
Ingabe sephula amalungelo obunikazi? Wephula amalungelo obunikazi!
Ngemuva kwamasonto amaningi enyathela ngokucophelela, imidanso yezikhulu kanye nemisho enesizotha, Imisebenzi yanquma ukuthi sekuyisikhathi sokuyeka ukusebenzisana ne-Samsung ngamagilavu. Umhlangano wokuqala wemihlangano ebalulekile ubusegunjini lezingqungquthela ebhilidini eliphezulu lapho kwakuzinze khona abakwaSamsung. Lapha, Imisebenzi noCook bahlangane nedlanzana lonjiniyela nabameli bakwaSamsung, beholwa iphini likamongameli wenkampani uSeungho Ahn. Ngemuva kobumnandi bokuvula, u-Chip Lutton, ozakwabo bakwa-Apple, wasukuma futhi wethula isethulo esinesihloko esithi "Ukusetshenziswa kwe-Samsung Kwamalungelo Obunikazi Be-Apple Kuma-Smartphones," egqamisa amaphuzu afana nokusetshenziswa kwephinikhodi ukuze usondeze ukuthinta nezinye izici ezingaphezu kwesixhumi esibonakalayo somsebenzisi. . Njengoba isethulo singazange sihlangabezane nempendulo efanele evela kwa-Samsung, uLutton ukhiphe lesi sigwebo: "I-Galaxy ikhophi ye-iPhone".
Abamele i-Samsung bacasulwe yizinsolo futhi baphikisana ngokuthi inkampani yabo inamalungelo obunikazi bayo. Futhi ukuthi empeleni kungenzeka ukuthi i-Apple yephule ngamabomu ezinye zazo. Kwaqubuka ingxabano yokuthi ubani untshontshe ini kubani, izinhlangothi zombili zingawuvali umlomo ngeqiniso lazo. Ukuhwebelana okushubile kokumangalelana, izingxabano, ukumangalelana ngenani lemali elingenangqondo kanye nokuchazwa kwezigidi zamakhasi ephepha anemibhalo yomthetho, izahlulelo nezinqumo zaqala.
Njengengxenye yesiqephu esithi "Samsung Strikes Back" ku-saga engapheli "Apple vs. AbakwaSamsung', umdondoshiya waseNingizimu Korea banqume ukuphinde badalule amalungelo obunikazi aphulwa yi-Apple. Kuqubuke impi lapho amaqembu aqhudelanayo engasazophola.
Umsolwa ojwayelekile, inqubo evamile?
Leli qhinga belingeyona into engavamile kwaSamsung. Abamelene kanzima nomkhiqizi we-elekthronikhi waseNingizimu Korea baze bathi i-Samsung iyingcweti ehlale imangalela izimbangi zayo ukuze ithole ingxenye yemakethe eyengeziwe "yama-clone ashibhile". Kunzima ukusho ukuthi lingakanani iqiniso kule nkulumo ehlabayo. Uma kuqhathaniswa nesikhathi esedlule, ubungeke uthole izici eziningi ezivamile phakathi kwama-smartphones amanje avela kwa-Samsung kanye ne-Apple, noma inani lobuchwepheshe livamile kuma-smartphone esimanje futhi akudingekile ukuthi kube amakhophi aqondiwe - futhi namuhla, lapho imakethe igcwele ngokuphelele izinto zikagesi, kuya kuba nzima ngempela ukuqhamuka nokuthile okudabukisayo kanye nokwangempela okungu-100%.
Akuyona nje inganekwane kuphela, kodwa namarekhodi omlando avela emacaleni ahlukahlukene athi ukunganaki amalungelo obunikazi abaqhudelana nawo akuyona into engavamile kwa-Samsung, futhi izingxabano ezihlobene ngokuvamile zihlanganisa amaqhinga afanayo nalawo umdondoshiya waseNingizimu Korea awawasebenzisa ngokumelene ne-Apple: "i-kickback" amacala, ukubambezeleka, ukudluliswa kwezikhalazo. , futhi uma kwenzeka ukunqotshwa okuzayo, isixazululo sokugcina. "Ngisazohlangana nelungelo lobunikazi abebengeke bacabange ukulisebenzisa, kungakhathalekile ukuthi ngelikabani," kusho uSam Baxter, ummeli welungelo lobunikazi owake waphatha elinye lamacala athinta i-Samsung.
I-Samsung, vele, izivikela ekumangaleleni okunjalo, ithi abaphikisi bayo bavame ukuhlanekezela iqiniso layo lokufinyelela kulungelo lobunikazi. Kodwa iqiniso liwukuthi izimangalo eziphikisayo lapho izinsolo ezibhekiswe enkampanini zingaphezu kokuvamile kwaSamsung. Ingqikithi yenani lemikhiqizo u-Apple no-Samsung abamangalele ngayo eNkantolo Yesifunda e-San Jose, eCalifornia ekugcineni ladlula ku-22. Isinqumo senkantolo asiphumelelanga, futhi ngisho nasezinyangeni ezalandela, lezi zimbangi ezimbili azizange zifinyelele isisombululo esanelisayo.
Indaba engapheli
Kusukela ngo-2010, lapho impi ye-Apple vs. I-Samsung yethulwe, sekuvele kunenqwaba yezinsolo zezinhlobo ezahlukahlukene, kuzo zombili izinhlangothi. Nakuba lezi zinkampani zombili zibonakala zikwazi ukuvumelana ngasohlangothini lokuhlinzekwa kwempahla, umlando wokusolana ukhuluma ngendlela ehlukile. Ucabangani ngokulwa kwabo okubuhlungu okungapheli? Ungasibona ngeso lengqondo isivumelwano phakathi kwezimbangi ezimbili ngolunye usuku?
Umthombo: I-VanityFair, I-Cultofmac
Mhlawumbe kunzima kuze kube yilapho kukhona ukuduba kwe-Samsung ngabasebenzisi, ngeke kuphele.