Amaya Toman Uma igama elithi "Apple Store" lifika engqondweni, abantu abaningi bacabanga ngekhiyubhu yengilazi evamile ku-5th Avenue noma izitezi zengilazi ezivunguzayo. Yilezi zitebhisi okuzoxoxwa ngazo esitolimendeni sanamuhla sochungechunge lwethu emlandweni we-Apple.
Kungaba njalo okuthakaselayo
Ekuqaleni kukaDisemba 2007, i-Apple yavula iminyango yesitolo sayo esinegama lomkhiqizo ku-West 14th Street eNew York City. Esinye sezici ezivelele zaleli gatsha kwakuyizitebhisi eziyingilazi eziwubukhazikhazi ezazihamba kuzo zontathu izitezi zenxanxathela yezitolo. Igatsha elishiwo ngenhla liyisitolo esikhulu kunazo zonke se-Apple eManhattan, futhi ngesikhathi esifanayo isitolo sesibili esikhulu sama-Apple e-United States. Isitezi sonke salesi sitolo sinikezelwe ezinkonzweni zenkampani yama-apula, futhi leli gatsha liphinde laba ngeyokuqala ngqa i-Apple Store ukunikeza izivakashi ithuba lokusebenzisa izifundo zamahhala nama-workshops ngaphakathi kohlelo lwe-Pro Labs. “Sicabanga ukuthi abantu baseNew York bazoyithanda le ndawo entsha emangalisayo kanye neqembu lendawo elinekhono elimangalisayo. Isitolo se-Apple esikuWest 14th Street siyindawo lapho abantu bengathenga khona, bafunde futhi bagqugquzeleke ngempela, ”kusho uRon Johnson, owayeyisekela likamongameli wezokuthengisa wakwa-Apple ngaleso sikhathi, esitatimendeni esisemthethweni.
Igalari yezithombe
Isitolo se-Apple esiku-West 14th Street sasihlaba umxhwele ngempela, kokubili ngokosayizi nokuklama nesakhiwo. Kodwa izitebhisi ezivunguzayo zengilazi zithole ukunakwa kakhulu. Inkampani ye-Apple isivele inolwazi ngokwakhiwa kwezitebhisi zohlobo olufanayo, isibonelo, kusukela ezitolo zayo e-Osaka noma e-Shibuya, eJapane, isiteji esifanayo sasitholakala egatsheni elishiwo kakade ku-5th Avenue noma ku-Buchanan Street e-Glasgow; EScotland. Kodwa izitebhisi eziku-West 14th Street zazihluke ngempela ekuphakameni kwaso, zaba yizitezi ezinkulu neziyinkimbinkimbi kunazo zonke ezakhiwa ngaleso sikhathi. Ngemva kwesikhashana, kwakhiwa izitezi zengilazi ezinezitezi ezintathu, isibonelo, ezitolo ze-Apple ku-Boylston Street eBoston noma eBeijing. Omunye "wabasunguli" balesi sitezi sengilazi esiyisakhiwo sodumo kwakunguSteve Jobs uqobo - waze waqala ukusebenza ngomqondo waso kusukela ngo-1989.
Ngokungafani nezinye izitolo zama-apula, ingaphandle leSitolo se-Apple ku-West 14th Street aligcwali kunoma yini engadonsa amehlo abantu abadlulayo ekuqaleni, kodwa ingaphakathi layo lithathwa njengelinye eliphumelela kakhulu.
