David Hanak Lo nyaka uguquko lwe-Apple ngokuthi inkampani izamile ukwenza impumelelo yangempela engxenyeni okokuqala ngqa. okuqukethwe kwevidiyo yakho. Ngemuva kwezinyanga zokuqagela mayelana nokuthi i-Apple empeleni yayizokwenzani, kuvele imibukiso emibili emisha. Yibo Iplanethi yezinhlelo zokusebenza kanye neCarpool Karaoke. Esokuqala esishiwo sesiphelile futhi sithole ukuhlaziya okungekuhle kubabukeli nabagxeki, okwesibili ngisanda kuqala, kodwa okuvelayo kokuqala nakho cishe akukhona lokho inkampani ebikulindele. Nokho, abazimisele ukuyeka imizamo yabo futhi kakade sebewulungiselela kahle unyaka ozayo. Yonke imizamo kufanele isekelwe iphakethe lezezimali elisanda kwakhiwa, elilayishwe izigidigidi zamaRandi.
U-Apple ubeke ngempela imali ecishe ibe yizigidi eziyizinkulungwane zamaRandi ngonyaka ozayo, ezodlula kumaphrojekthi amasha, aphethwe nathengiwe. Ebhizinisini lamafilimu, leli yinani elihloniphekile, elimelela cishe ingxenye yalokho okusetshenziswe i-HBO kumaphrojekthi ayo ngonyaka odlule. Futhi uma sikhuluma ngokuqhathanisa, i-Amazon nayo yabela isabelomali esifanayo samaphrojekthi ayo ngo-2013. Idola eliyizigidi eziyizinkulungwane ezingu-XNUMX futhi cishe ingxenye eyodwa kwesithupha yesabelomali samanje samaphrojekthi we-Netflix.
I-Wall Street Journal ibika ukuthi ngalesi sabelomali, i-Apple ingalungiselela uchungechunge lwebhajethi ephezulu eyi-10 yohlobo olufanayo, njenge-Game of Thrones. Ubunkimbinkimbi bezezimali bomkhiqizo onjalo buguquguquka kakhulu. Isiqephu esisodwa sochungechunge lwamahlaya singabiza inkampani imali engaphezu kwezigidi ezimbili zamaRandi, idrama engaphezu kokuphindwe kabili kwalokho. Endabeni ye-Game of Thrones eshiwo kakade, singakhuluma ngemali engaphezu kwezigidi ezingu-2 ngesiqephu ngasinye.
Ngokusobala i-Apple izimisele ngokungena kulesi sigaba. Inkinga izoba ukuthi umncintiswano unokuhola okubalulekile kokubili ochungechungeni olumisiwe kanye nesisekelo esikhulu samalungu. Kuyacaca ukuthi i-Apple kuzofanele iqhamuke nohlobo oluthile lokushaywa. Okuthile okuzoqala wonke lo mzamo, njengoba iPlanethi Yezinhlelo Zokusebenza ingazange iyifeze leyo ndima, futhi iCarpool Karaoke nayo ayibonakali yenza inqubekelaphambili ebalulekile. I-Apple izodinga eyayo inguqulo ye-House of Cards noma i-Orange yiThe New Black. Yilawa maphrojekthi aqale ukuthandwa kweNetflix. Ngaleso sikhathi, le nkampani yayisebenza ngesabelomali esingaba yizigidi eziyizinkulungwane ezimbili zamaRandi. Ngakho-ke i-Apple kufanele ikwazi okungenani ukulingisa le mpumelelo.
Amandla ezisebenzi kule mizamo akuwona amagama angaziwa. I-Apple ikwazile ukuthola abantu abaningi abathokozisayo embonini. Kungakhathaliseki ukuthi umakadebona waseHollywood u-Jaime Erlicht, noma u-Zack Van Amburg (bobabili abadabuka kwa-Sony), u-Matt Cherniss (owayengumongameli we-WGN America) noma umculi u-John Legend (bane babona izithombe ngenhla). Futhi akukhona nje ngabo. Ngakho uhlangothi lwabasebenzi akufanele lube yinkinga. Kanye nengqalasizinda yokwandisa nokusebenza kwensizakalo entsha. Into eyinselele enkulu kuzoba wukuqhamuka nombono ofanele, ozocobelela izethameli futhi ngaleyo ndlela uqale wonke umsebenzi. Nokho, kuzodingeka silinde isikhathi esengeziwe saleyo.
Umthombo: The Wall Street Journal, Reddit
Futhi bekungeke yini kube yinto eyakhayo? :)